A proven-effective technique that dramatically increases the probability of success in meeting any goal. It replaces the rigid direct-to-goal approach with a more flexible, efficient, and realistic approach that uses the inevitable bumps in the road as an advantage!
2011, 256 Seiten, Maße: 15,7 x 23,1 cm, Gebunden, Englisch
McGraw-Hill Professional ISBN-10: 0071774580 ISBN-13: 9780071774581
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Klappentext zu: The Zigzag Principle
Zig zag your way to success! The Zig-Zag Principle presents a proven method for achieving business goals by zig-zagging making flexibility, bootstrapping, and the creation of multiple opportunities central to overall strategy. Because it s better to be prepared for the inevitable bumps in the road than surprised by them. The Zig-Zag Principle walks you through the process of establishing an achievable objective working into the process room for the extra resources, time, and emotional latitude it will truly take to achieve the goal. Rich Christensen has started up and launched several technology-oriented companies, including Tornado Solutions, Know More Media, Cyclone Trading Company, and MortgageSaver101.
Rich Christiansen spent the first half of his career as an executive, running the PC division of Mitsubishi Electronics, working at Novell, and becoming general manager of About.com. Today, he is in high demand as a mentor and small business consultant. Christiansen is coauthor of Bootstrap Business: A Step-by-Step Business Survival Guide.
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