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Big Data and Innovation in Tourism, Travel, and Hospitality

Managerial Approaches, Techniques, and Applications (Sprache: Englisch)
 
 
Merken
Merken
 
 
This book brings together multi-disciplinary research and practical evidence about the role and exploitation of big data in driving and supporting innovation in tourism. It also provides a consolidated framework and roadmap summarising the major issues that...
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Bestellnummer: 110085203

Buch (Gebunden) 175.99
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