Business Ethics
Ethical Decision Making & Cases
(Sprache: Englisch)
Packed with cases, exercises, simulations, and practice tests, the market-leading BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES, 11th Edition, thoroughly covers the complex environment in which managers confront ethical decision-making. Using a proven...
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Packed with cases, exercises, simulations, and practice tests, the market-leading BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES, 11th Edition, thoroughly covers the complex environment in which managers confront ethical decision-making. Using a proven managerial framework, this accessible, applied text addresses the overall concepts, processes, and best practices associated with successful business ethics programs --?helping you see how ethics can be integrated into key strategic business decisions. Thoroughly revised, this edition incorporates coverage of new legislation affecting business ethics, the most up-to-date examples, and the best practices of high-profile organizations. It also includes 20 new or updated original case studies.
Inhaltsverzeichnis zu „Business Ethics “
Part I: AN OVERVIEW OF BUSINESS ETHICS. 1. The Importance of Business Ethics. 2. Stakeholder Relationships, Social Responsibility, and Corporate Governance. Part II: ETHICAL ISSUES AND THE INSTITUTIONALIZATION OF BUSINESS ETHICS. 3. Emerging Business Ethics Issues. 4. The Institutionalization of Business Ethics. Part III: THE DECISION-MAKING PROCESS. 5. Ethical Decision Making and Ethical Leadership. 6. Individual Factors: Moral Philosophies and Values. 7. Organizational Factors: The Role of Ethical Culture and Relationships. Part IV: IMPLEMENTING BUSINESS ETHICS IN A GLOBAL ECONOMY. 8. Developing an Effective Ethics Program. 9. Managing and Controlling Ethics Programs. 10. Ethical Leadership. 11. Business Ethics in a Global Economy. 12. Sustainability: Ethical and Social Responsibility Dimensions Part V: CASES. 1. Monsanto Attempts to Balance Stakeholder Interests. 2. Starbucks' Mission: Social Responsibility and Brand Strength. 3. Walmart Manages Ethical and Compliance Challenges. 4. Managing Risks in the Oil Industry. 5. New Belgium Brewing: Ethical and Environmental Responsibility. 6. National Collegiate Athletic Association: Football Compliance. 7. Google: The Quest to Balance Privacy with Profits. 8. Zappos: Delivering Happiness to Stakeholders. 9. Enron: Questionable Accounting Leads to Collapse. 10. Home Depot Implements Stakeholder Orientation. 11. Frauds of the Century. 12. Insider Trading at the Galleon Group. 13. Whole Foods Strives to Be an Ethical Corporate Citizen. 14. Apple Inc.'s Ethical Successes and Challenges. 15. PepsiCo's Journey Toward an Ethical and Socially Responsible Culture. 16. Recreational Equipment Incorporated (REI): A Responsible Retail Cooperative. 17. Better Business Bureau: Protecting Consumers and Dealing with Organizational Ethics Challenges. 18. Managing the Risks of Bribery in Global Business. 19. Mattel Responds to Ethical Challenges. 20. Best Buy Fights Against Electronic Waste.
Autoren-Porträt von John Fraedrich, Ferrell, O. C. Ferrell
John Fraedrich is the Jannetides Professor of Business Ethics at Southern Illinois University. He received his B.S. from Brigham Young and M.S. and Ph.D. from Texas A&M University. He has written more than 50 books, articles and proceedings, primarily related to the application of ethics and values. He has also represented academia at the ambassador level in Washington D.C. Considered one of the world's top ethics researchers, Dr. Fraedrich was among 50 marketing ethics professors selected to participate in the International Consortium on Ethics and Social Responsibility. On a global level, Dr. Fraedrich has helped affect business ethics dialogue as the only ethics professor invited by a former U.S. Secretary of State to participate in an executive seminar on globalization and its implications and challenges for societies, corporate responsibility and public policy. This seminar included ambassadors and economic ministers from Argentina, Australia, Bosnia/Herzegovina, Germany, the Republic of Georgia, Lesotho, Mexico, Peru and Poland, as well as Fortune 100 firms such as Raytheon, Lockheed-Martin and Sumitomo Corporation. Dr. Fraedrich has also taught for the Department of the Army at the Brigadier General Officer-level concerning The Consequences of Power." He is also author of an integrated application-oriented ethics software for academics and Fortune 500 corporations." Linda Ferrell is Roth Professor of Marketing and Business Ethics at Auburn University, having previously served as chair of the marketing department. She was formerly the Distinguished Professor of Leadership and Business Ethics at Belmont University. She earned her Ph.D. in business administration with a concentration in management from the University of Memphis. She has also taught at the University of Tampa, Colorado State University, University of Northern Colorado, University of Memphis and University of Wyoming. In addition, she team-taught marketing strategy classes at Thammasat
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University in Bangkok, Thailand for 16 years. Dr. Ferrell's work experience as an account executive for McDonald's and Pizza Hut's advertising agencies supports her teaching of advertising, marketing strategy, marketing ethics and marketing principles. She has written for numerous professional publications, including the Journal of Public Policy & Marketing, Journal of Business Research, Journal of the Academy of Marketing Science, Journal of Business Ethics, AMS Review, Journal of Marketing Theory and Practice, Journal of Academic Ethics, Journal of Marketing Education, Marketing Education Review, Journal of Teaching Business Ethics, Marketing Management Journal and Case Research Journal. She has co-authored numerous books including BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES, BUSINESS AND SOCIETY and INTRODUCTION TO BUSINESS. Dr. Ferrell is a past president of the Academy of Marketing Science and past president of the Marketing Management Association. She serves on the college advisory board for Cutco/Vector. She is also on the board, executive committee and academic advisory committee of the Direct Selling Education Foundation. She has served as an expert witness in cases related to advertising, business ethics and consumer protection. O. C. Ferrell is the James T. Pursell Sr. Eminent Scholar Chair in Ethics and director of the Center for Ethical Organizational Cultures in the Raymond J. Harbert College of Business at Auburn University. He served as the Distinguished Professor of Leadership and Ethics at Belmont University and University Distinguished Professor of Marketing in the Anderson School of Management at University of New Mexico. He also taught at University of Wyoming, Colorado State University, University of Memphis, Texas A&M University, Illinois State University and Southern Illinois University. Dr. Ferrell received his Ph.D. in marketing from Louisiana State University. He is a past president of the Academic Council of the American Marketing Association and previously chaired the American Marketing Association Ethics Committee that developed the AMA Code of Ethics and the AMA Code of Ethics for Marketing on the Internet. In addition, Dr. Ferrell is past president of the Academy of Marketing Science, where he also served as vice president of publications. He is a member of the Academy of Marketing Science Board of Governors and is a Society of Marketing Advances and Southwestern Marketing Association Fellow and an Academy of Marketing Science Distinguished Fellow. Dr. Ferrell has received a Lifetime Achievement Award from the Macromarketing Society, an Southeast Doctoral Consortium award for service to doctoral students as well as the Harold Berkman Lifetime Service Award and the Cutco Vector Distinguished Marketing Educator Award -- both from the Academy of Marketing Science. Dr. Ferrell has co-authored 20 books and more than 100 articles and papers in journals such as Journal of Marketing Research, Journal of Marketing, Journal of Business Ethics, Journal of Business Research, Journal of the Academy of Marketing Science and Journal of Public Policy & Marketing.
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Bibliographische Angaben
- Autoren: John Fraedrich , Ferrell , O. C. Ferrell
- 2016, 11. Aufl., 544 Seiten, Maße: 20,6 x 25,5 cm, Kartoniert (TB), Englisch
- Verlag: Cengage Learning EMEA
- ISBN-10: 1305500849
- ISBN-13: 9781305500846
- Erscheinungsdatum: 01.02.2018
Sprache:
Englisch
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