How to Write Effective Business English
Your Guide to Excellent Professional Communication
(Sprache: Englisch)
Express yourself clearly and confidently at work with this practical guide to written business English and global business English, for native and non-native speakers alike.
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Produktinformationen zu „How to Write Effective Business English “
Express yourself clearly and confidently at work with this practical guide to written business English and global business English, for native and non-native speakers alike.
Klappentext zu „How to Write Effective Business English “
Do you need a confidence boost in your workplace communication? Whether you speak English as an additional language, or you're a native speaker looking to take your writing to the next level, How to Write Effective Business English provides easy to apply guidance on how to express yourself in writing clearly, concisely, and confidently. With case studies from companies such as Innocent and Virgin which demonstrate how English is used internationally in business, and ideas to help you get your communications right first time, this book is ideal for multinational companies where communication is a priority. For native English speakers, it may mean un-learning things you were taught at school and learning how to save time by getting to the point more quickly in emails; for intermediate English speakers, it focuses on the areas that are easy to get wrong.
Author Fiona Talbot uses real international business scenarios to help you develop and apply your skills, and provide you with answers that even your boss might not know. You will learn a system to help you quickly and easily write emails, letters, social media content, CVs and more. Featuring sections on punctuation and grammar, checklists to help you assess your progress, updated content on instant messaging and gender-neutral pronouns, and now with a new chapter on writing for different colleagues and co-workers, this third edition of How to Write Effective Business English will help you get your message across with impact.
Inhaltsverzeichnis zu „How to Write Effective Business English “
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- Chapter - 00: Introduction;
- Chapter - 01: Why are you writing?;
- Chapter - 02: Business writing for today;
- Chapter - 03: Quality matters;
- Chapter - 04: Writing across generations - For colleagues as well as clients;
- Chapter - 05: Telling your story through social media;
- Chapter - 06: Standard or variant english;
- Chapter - 07: Writing globally? Or in multinational teams?;
- Chapter - 08: E-mail and instant messaging;
- Chapter - 09: Punctuation and grammar tips;
- Chapter - 10: Practical conventions and common confusions;
- Chapter - 11: Paper is here to stay;
- Chapter - 12: Conclusion - What will you do differently - and better?
Autoren-Porträt von Fiona Talbot
Fiona Talbot is an internationally acclaimed business writing author and founder of the #wordpowerskills 4-step business writing system. She works in the UK and internationally, training and advising on how to deliver premier written corporate communication for both native and non-native English speakers in today's digital, global economy. Her books are workplace self-development guides and recommended reading in business schools and universities worldwide, as well as by large scale employers (such as The Federal Aviation Administration in the U.S.), medium-sized enterprises and start-ups. She has featured in major publications such as The Sunday Times, The Irish Times, The Press Association, Accounting Technician and Personnel Management, to name just a few.
Bibliographische Angaben
- Autor: Fiona Talbot
- Altersempfehlung: Ab 18 Jahre
- 2019, 3. Aufl., 160 Seiten, Maße: 13,6 x 21,6 cm, Kartoniert (TB), Englisch
- Verlag: Kogan Page
- ISBN-10: 0749497297
- ISBN-13: 9780749497293
- Erscheinungsdatum: 04.10.2019
Sprache:
Englisch
Pressezitat
"If you need a handy toolkit for improving your business writing... then this practical guide is packed with advice, tips and examples to help you do just that. It works for both native and non-native English speakers wishing to inject more vitality and clarity into their business writing." Louise Stansfield, Senior Lecturer, Metropolia Business School, Metropolia University, Finland
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