IFLA Publications / 120/121 / Management, Marketing and Promotion of Library Services
Based on Statistics, Analyses and Evaluation
(Sprache: Englisch)
The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession.
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The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession.
The series IFLA Publications deals with many of the means through which libraries, information centres, and information professionals worldwide can formulate their goals, exert their influence as a group, protect their interests, and find solutions to global problems.
Klappentext zu „IFLA Publications / 120/121 / Management, Marketing and Promotion of Library Services “
Rapid developments in information technology and media have resulted in increasingly diverse strategies for information retrieval by readers and users. The duty to cope with this phenomenon and to master the situation forms one of the biggest challenges facing libraries. In order to strengthen the awareness of the potential of tools for management and strategic planning, a two-day meeting was held under the auspices of IFLA's Management & Marketing Section in Bergen, Norway in August 2005. Managers of different types of libraries, researchers and educators from five continents shared their experiences with research methods, data collection, evaluation, performance measurement, best practice strategies and policies. This book contains their presentations in the form of full length articles.
Bibliographische Angaben
- 2006, 464 Seiten, Maße: 15 x 21 cm, Gebunden, Englisch
- Herausgegeben: Trine Kolderup Flaten
- Verlag: De Gruyter Saur
- ISBN-10: 3598218486
- ISBN-13: 9783598218484
Sprache:
Englisch
Rezension zu „IFLA Publications / 120/121 / Management, Marketing and Promotion of Library Services “
"For those of us who were unable to attend, this publication not only provides a valuable record, but also a useful and relevand set of papers around the conference theme."Cathie Jilovsky in: Library Management 6+7/2007
Pressezitat
"For those of us who were unable to attend, this publication not only provides a valuable record, but also a useful and relevand set of papers around the conference theme."Cathie Jilovsky in: Library Management 6+7/2007
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