Increased Website Popularity through Compliance with Usability Guidelines
Is Usability Awareness the Next Big Traffic Driver?
(Sprache: Englisch)
To create more interest is usability awareness in website development, further benefits of usability need to be introduced and examined. This work attempts to identify and measure a positive correlation between compliance with usability guidelines and the...
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To create more interest is usability awareness in website development, further benefits of usability need to be introduced and examined. This work attempts to identify and measure a positive correlation between compliance with usability guidelines and the popularity of a website. There is a gap of knowledge in this area and this study is intended to create a foundation for future research into this issue.To identify and measure this relationship, a sample of E-learning websites were reviewed and their usability scored using a web-based evaluation system developed during the study. This usability score was then tested against five different ranking systems using Spearman?s Rank correlation method. The results of these tests show a strong correlation between compliance with usability guidelines and website popularity. The five ranking systems also showed positive correlations to each-other and to the usability of the sites.The conclusion drawn from these results is that compliance with usability guidelines could be a way to achieve higher website popularity and visitor numbers.
Autoren-Porträt von Greg Scowen
Scowen, GregGreg Scowen is a website developer-usability specialist with extensive experience implementing best practice design in dynamic web applications. He is a fluent speaker of English and German and has both studied and worked internationally. At the time of publishing, Greg is employed as a Web Developer by a leading Swiss University.
Bibliographische Angaben
- Autor: Greg Scowen
- 2008, 56 Seiten, Maße: 15 x 22 cm, Kartoniert (TB), Englisch
- Verlag: VDM Verlag Dr. Müller e.K.
- ISBN-10: 3639008251
- ISBN-13: 9783639008258
- Erscheinungsdatum: 31.10.2013
Sprache:
Englisch
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