Luxury Yachting

Chapter 1: Introduction. Luxury yachting: a growing but largely unknown industry.- Part 1.- Chapter 2. Luxury Yachting in the Global Context of COVID-19.- Chapter 3. Understanding the Luxury Charter Yacht Value Proposition: Co-Creating Customer Experiences.- Chapter 4. Luxury Yachting versus Luxury Cruising: Differences, Similarities and Customer Choices.- Part 2.- Chapter 5. On Board a Luxury Vessel: Demystifying the Daily Operations.- Chapter 6. Sustainability and Luxury Yachting: The Evolution of a New Sustainable Era.- Chapter 7. Innovative Galley Management for Sustainability in Luxury Yachting.- Chapter 8. Riding the Waves of High Sea and Life: a Crew Member's Reflection on Yachting.- Part 3.- Chapter 9. Geo-marine Tourism Development for Luxury Yacht Tourist Markets: Indonesia's Post-COVID Recovery Strategy.- Chapter 10. Emerging Yachting Tourism and Luxury Policy Mobility: Singapore and the Southeast Asian Extension.- Chapter 11. Re-imaging Malta: The Potential of Sailing and Yacht Events as a Tourism Niche.A Case Study of the Rolex Middle Sea Race RMSR.- Part 4.- Chapter 12. Conclusion. Luxury Yachting. New Insights and Further Questions.

Tatiana Gladkikh is Head of Discipline (Business Management) at AFG College with the University of Aberdeen, Doha. She joined academia in 2007 after 11 years of management, academic and consultancy roles in the UK, Russia and Europe. Her area of consultancy is cross-cultural business communication and transnational education. Prior to her move to Qatar she has worked at the University of Birmingham and the University of Winchester teaching at all academic levels and researching leadership, globalisation and cross-cultural issues in the global business environment.

Hugues Séraphin is a Senior Lecturer in Event and Tourism Management Studies. He is also an associate research at La Rochelle Business School (France). Hugues Seraphin holds a PhD from the Université de Perpignan Via Domitia (France) and joined The University of Winchester Business School in 2012. He was the Programme Leader of the Event Management programme between 2015 and 2018. Dr HuguesSeraphin has expertise and interests in tourism development and management in post-colonial, post-conflict and post-disaster destinations. He has recently published in International Journal of Culture, Tourism, and Hospitality Research; Current Issues in Tourism; Journal of Policy Research in Tourism, Leisure and Events; Journal of Business Research; Worldwide Hospitality and Tourism Themes; Tourism Analysis; and Journal of Destination Marketing & Management. He is the co-Editor of Overtourism: Causes, Implications and Solutions (Palgrave Macmillan, 2020).



Victoria Gladkikh is a lead deckhand on board of a 85-meter luxury motor yacht. Having worked on luxury yachts since 2016, she has acquired over 20,000 nautical miles travelling on luxury vessels of various sizes around Europe, North America, Canada, the Caribbean and Central America. She has served a variety of affluent owners and guests from various cultural and professional backgrounds. She has experience of