Purposeful
Are You a Manager or a Movement Starter?
(Sprache: Englisch)
Wall Street Journal Bestseller
Managers accept the world as it is; movement starters push the boundaries to make it more just, compassionate, and even joyful. We all need to decide: Are we managers or movement starters?
Jennifer Dulski, the head of...
Managers accept the world as it is; movement starters push the boundaries to make it more just, compassionate, and even joyful. We all need to decide: Are we managers or movement starters?
Jennifer Dulski, the head of...
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Wall Street Journal BestsellerManagers accept the world as it is; movement starters push the boundaries to make it more just, compassionate, and even joyful. We all need to decide: Are we managers or movement starters?
Jennifer Dulski, the head of Groups at Facebook, and former president of Change.org, explains how you can turn your mission into a movement that creates change--whether you're at a startup or a political campaign, at a Fortune 500 company or a local community group, or an intern or a CEO. Anyone can spark change if they believe in the power of taking action, no matter where, or how small, they start.
Dulski explains how to create a clear vision, inspire supporters, persuade decision makers, navigate criticism, and more. She pairs her own experience as a startup founder, tech executive, and social change leader with powerful stories of movement leaders from both business and activism.
Our world needs movement starters more than ever. Packed with practical advice and the inspiring true stories of movement starters from all walks of life, Purposeful will empower you to start your own movement and make your mark on the world.
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1Be Purposeful
Defining movements
Anyone who thinks that they are too small to make a difference has never tried to fall asleep with a mosquito in the room.
-Christine Todd Whitman, paraphrasing a quote attributed to the Dalai Lama
This book is about how ordinary people make extraordinary change. It's not about politicians or CEOs of large companies who are already bestowed with enormous power and responsibility. It's about how your teammates, your neighbors, and you yourself can mobilize the people around you to bring your visions to life. So how does that happen?
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Five minutes after nineteen-year-old Manal Rostom switched seats with her cousin on a bus from Cairo to the Red Sea, the bus blew a tire and swerved into the desert, rolling over three times. Manal was okay, but her cousin, Mohammed, was instantly paralyzed. He died three weeks later. This shook Manal to her core. Her faith helped her cope with her grief and trauma, and though she had been only moderately religious before the accident, the experience strengthened her relationship to Islam. Two years later, although it wasnÕt necessarily expected by her family, Manal decided to wear the hijab, a traditional Muslim head covering. ÒIt was a way to say thank you to God,Ó she told me, Òfor giving me a second chance to live.Ó
Manal wore the hijab for the next fourteen years. While she faced some criticism from Westerners who were either unfamiliar with the hijab or believe it is oppressive to women, she generally felt accepted in Egypt and Kuwait. And then something changed. More and more women she knew stopped wearing the hijab, anti-hijab articles started appearing in the media, and in Dubai, where she lived, Muslim women in hijab faced criticism and were not allowed into some public spaces. Manal didn't judge others negatively for choosing not to wear the hijab, but she felt that for herself and many other women, wearing the hijab provided a sense of connection to their faith. "I
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had a moment of epiphany," she said. "If I was to give in and just follow the crowd, then how would anything change? I felt like a dead fish who was just going to 'go with the flow,' but then I decided I wanted to go against the current. I wasn't a dead fish."
In 2014, Manal started a community of women to support each other through a group on Facebook called "Surviving Hijab," a name she chose because that's what she felt she was trying to do. That night in April, she invited eighty women, mainly her friends and family, into the group. When she woke up, she found that the group already had five hundred members. Within months, the community had grown to more than forty thousand women who supported and encouraged one another to be proud of wearing the hijab. Today, just three years later, Surviving Hijab is nearing five hundred thousand women from around the world and clearly fills a need for hijabi women to have a supportive community. Manal's desire to take action has created a movement.
With so many supporters behind her, Manal knew that more was possible. In addition to her job at a pharmaceutical company and her role leading this community, Manal is also an athlete-an avid runner. She faces even more criticism as a hijabi athlete, with people constantly asking her things like, "Won't you be hot running in all those layers?" She is often the only hijabi runner in races she competes in, and has seen it as an opportunity to help reduce stereotypes of Muslim women. But she wanted to do more. On the recommendation of a friend, and with the support of all the women in Surviving Hijab behind her, Manal wrote a letter to Tom Woolf, the head coach for Nike in the Middle East, titled "Nike Middle East-Veiled Women Runners. :)" In it, she described her community of women and how she wanted to empower them to be active and do sports, even in the hijab. "The reason why I'm contacting you is because I have noticed tha
In 2014, Manal started a community of women to support each other through a group on Facebook called "Surviving Hijab," a name she chose because that's what she felt she was trying to do. That night in April, she invited eighty women, mainly her friends and family, into the group. When she woke up, she found that the group already had five hundred members. Within months, the community had grown to more than forty thousand women who supported and encouraged one another to be proud of wearing the hijab. Today, just three years later, Surviving Hijab is nearing five hundred thousand women from around the world and clearly fills a need for hijabi women to have a supportive community. Manal's desire to take action has created a movement.
With so many supporters behind her, Manal knew that more was possible. In addition to her job at a pharmaceutical company and her role leading this community, Manal is also an athlete-an avid runner. She faces even more criticism as a hijabi athlete, with people constantly asking her things like, "Won't you be hot running in all those layers?" She is often the only hijabi runner in races she competes in, and has seen it as an opportunity to help reduce stereotypes of Muslim women. But she wanted to do more. On the recommendation of a friend, and with the support of all the women in Surviving Hijab behind her, Manal wrote a letter to Tom Woolf, the head coach for Nike in the Middle East, titled "Nike Middle East-Veiled Women Runners. :)" In it, she described her community of women and how she wanted to empower them to be active and do sports, even in the hijab. "The reason why I'm contacting you is because I have noticed tha
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Autoren-Porträt von Jennifer Dulski
Jennifer Dulski is the head of Groups and Community at Facebook. She has more than 15 years of experience at successful startups and big-brand internet companies, including as a business unit leader at Yahoo! and as CEO of The Dealmap, which was acquired by Google in 2011. She was most recently president and COO of Change.org. Dulski writes about leadership, management and entrepreneurship for LinkedIn Influencers, Fortune , Huffington Post, and other media outlets.
Bibliographische Angaben
- Autor: Jennifer Dulski
- 2018, 272 Seiten, Maße: 13,9 x 21,1 cm, Kartoniert (TB), Englisch
- Verlag: Portfolio
- ISBN-10: 0525536442
- ISBN-13: 9780525536444
- Erscheinungsdatum: 08.05.2018
Sprache:
Englisch
Pressezitat
"An inspiring call to arms for everyone who wants to change the world." -Arianna Huffington"Yes! Yes! Yes! If we want to live in a world in which each of us can wake up inspired, feel safe at work and return home fulfilled at the end of the day, then we need more books like this one! Dulski discovered firsthand what it takes to move from being a manager of people to becoming a leader of movements. Now the rest of us can learn what she learned and join the movement. I'm in . . . the question is: are you?" -Simon Sinek, optimist and author of Start with Why, Leaders Eat Last, and Together Is Better
"Drawing on her experiences as a key leader at Change.org and Facebook, Jennifer Dulski shows aspiring organizers what they need to do to start movements that create massive positive impacts. For anyone who wants to change the world, this is crucial reading." -Reid Hoffman, cofounder of LinkedIn and coauthor of The Alliance and The Startup of You
"Purposeful teaches readers how to bridge the gap between a great idea and real impact, helping you learn how to lead world-changing movements yourself." -Tony Hsieh, CEO of Zappos.com and author of Delivering Happiness
"Jennifer provides a fresh take on leadership, combining the best techniques from business and social change to help you transform your passion into a movement. She shows how all of us can create positive change in the world and make our lives purposeful." -Ben Rattray, founder and CEO of Change.org
"Having worked with Jennifer for a number of years, I had the opportunity to see her evolve and develop a leadership style that always put the team first, unified them around a clear and inspiring sense of purpose, and delivered results. In Purposeful, she shares her approach, as well as the stories of effective leaders who rally others around a common purpose to create meaningful change." -Jeff Weiner, CEO of LinkedIn
"Exceptionally well written, impressively informative, well organized and
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presented."-Midwest Book Review
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