The allocation of digital content in publishing companies
Empirical evidence from a multi-theoretical research study. Diss.
(Sprache: Englisch)
Information and communication technologies are leading to new forms of collabo- tion and interaction relationships inside and outside of companies. With regard to media companies, this impact is tremendous as resources, products, and processes are virtually...
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Klappentext zu „The allocation of digital content in publishing companies “
Information and communication technologies are leading to new forms of collabo- tion and interaction relationships inside and outside of companies. With regard to media companies, this impact is tremendous as resources, products, and processes are virtually immaterial allowing IT to permeate and restructure the entire value chain. However, especially in the print industry, where the impact of digitization on organi- tion designs and business practices is fervently discussed, companies most often realize that the degrees of freedom gained by the emergence of new technologies must be substantiated with rationalistic decision logic. One of the key questions in media companies is the way how and where digital content should be stored to op- mally support primary activities (or core processes). However, state-of-the-art lite- ture in MIS research falls short of giving answers to this question, as hardly the al- cation of hardware, software, or databases has been treated so far - mostly just from one single (or even no) theoretical perspective.
Inhaltsverzeichnis zu „The allocation of digital content in publishing companies “
Conceptual foundations.- Causal model specification.- Empirical test of the content allocation model.- Discussion of model findings.- Conclusion.
Autoren-Porträt von Alexander Benlian
Dr. Alexander Benlian ist wissenschaftlicher Mitarbeiter von Prof. Dr. Thomas Hess am Institut für Wirtschaftsinformatik und Neue Medien der Universität München
Bibliographische Angaben
- Autor: Alexander Benlian
- 2006, XXI, 246 Seiten, Maße: 14,8 x 21 cm, Kartoniert (TB), Englisch
- Verlag: Deutscher Universitätsverlag
- ISBN-10: 3835003682
- ISBN-13: 9783835003682
- Erscheinungsdatum: 30.05.2006
Sprache:
Englisch
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