The Practice
Shipping Creative Work
(Sprache: Englisch)
From the bestselling author of Linchpin, Tribes, and The Dip comes an elegant little book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world.
Creative work doesn't come with a...
Creative work doesn't come with a...
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From the bestselling author of Linchpin, Tribes, and The Dip comes an elegant little book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world.Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.
Based on the breakthrough Akimbo workshop pioneered by legendary author Seth Godin, The Practice will help you get unstuck and find the courage to make and share creative work. Godin insists that writer's block is a myth, that consistency is far more important than authenticity, and that experiencing the imposter syndrome is a sign that you're a well-adjusted human. Most of all, he shows you what it takes to turn your passion from a private distraction to a productive contribution, the one you've been seeking to share all along.
With this book as your guide, you'll learn to dance with your fear. To take the risks worth taking. And to embrace the empathy required to make work that contributes with authenticity and joy.
Lese-Probe zu „The Practice “
1. It s PossibleThis is a book for people who want to lead, to write, or to sing.
For people who seek to teach, to innovate, and to solve interesting problems.
For people who want to go on the journey to become a therapist, a painter, or a leader.
For people like us.
It s possible. The people who came before us have managed to speak up, stand up, and make a difference. While each journey is unique, each follows a pattern and once you see it, it s yours.
We simply need to find the courage to be more creative. The forces that are holding us back have long been unseen, but we can see and understand them and begin to do our work.
The practice is there if we re willing to sign up for it. And the practice will open the door to the change you seek to make.
2. The Pattern and the Practice
Our lives follow a pattern.
For most of us, that pattern was set a long time ago. We chose to embrace a story about compliance and convenience, the search for status in a world constrained by scarcity.
The industrial economy demands it. It prods us to consumption and obedience. We trust the system and the people we work for to give us what we need, as long as we re willing to continue down the path they ve set out for us. We were all brainwashed from a very early age to accept this dynamic and to be part of it.
The deal is simple: follow the steps and you ll get the outcome the system promised you. It might not be easy, but with effort, just about anyone can do it.
So we focus on the outcome, because that s how we know we followed the steps properly. The industrial system that brainwashed us demands that we focus on outcomes to prove we followed the recipe.
That priority makes sense if the reliable, predictable outcome really matters and the payoff is truly guaranteed. But what happens when your world changes?
Suddenly, you don t always get what was guaranteed. And the tasks you re asked to do just aren t as engaging as
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you d like them to be. The emptiness of the bargain is now obvious: you were busy sacrificing your heart and your soul for prizes, but the prizes aren t coming as regularly as promised.
The important work, the work we really want to do, doesn t come with a recipe. It follows a different pattern.
This practice is available to us not as a quick substitute, a recipe that s guaranteed to return results, but as a practice. It is a persistent, stepwise approach that we pursue for its own sake and not because we want anything guaranteed in return.
The recipe for recipes is straightforward: good ingredients, mise en place, attention to detail, heat, finish. You do them in order. But when we create something for the first time, it s not as linear, not easily written down.
This new practice takes leadership, a creative contribution something that not just anyone can produce, something that might not work but that might be worth pursuing. It s often called art.
The industrial system we all live in is outcome-based. It s about guaranteed productivity in exchange for soul-numbing, predirected labor. But if we choose to look for it, there s a different journey available to us. This is the path followed by those who seek change, who want to make things better.
It s a path defined by resilience and generosity. It s outward focused, but not dependent on reassurance or applause.
Creativity doesn t repeat itself; it can t. But the creative journey still follows a pattern. It s a practice of growth and connection, of service and daring. It s also a practice of selflessness and ego in an endless dance. The practice exists for writers and leaders, for teachers and painters. It s gro
The important work, the work we really want to do, doesn t come with a recipe. It follows a different pattern.
This practice is available to us not as a quick substitute, a recipe that s guaranteed to return results, but as a practice. It is a persistent, stepwise approach that we pursue for its own sake and not because we want anything guaranteed in return.
The recipe for recipes is straightforward: good ingredients, mise en place, attention to detail, heat, finish. You do them in order. But when we create something for the first time, it s not as linear, not easily written down.
This new practice takes leadership, a creative contribution something that not just anyone can produce, something that might not work but that might be worth pursuing. It s often called art.
The industrial system we all live in is outcome-based. It s about guaranteed productivity in exchange for soul-numbing, predirected labor. But if we choose to look for it, there s a different journey available to us. This is the path followed by those who seek change, who want to make things better.
It s a path defined by resilience and generosity. It s outward focused, but not dependent on reassurance or applause.
Creativity doesn t repeat itself; it can t. But the creative journey still follows a pattern. It s a practice of growth and connection, of service and daring. It s also a practice of selflessness and ego in an endless dance. The practice exists for writers and leaders, for teachers and painters. It s gro
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Autoren-Porträt von Seth Godin
Seth Godin is the author of 18 international bestsellers that have changed the way people think about work and have been translated into 38 languages - among them Unleashing the Ideavirus, Permission Marketing, Purple Cow, Tribes, The Dip, Linchpin, Poke the Box, and All Marketers Are Liars. He writes the most popular marketing blog in the world and speaks to audiences around the world. He is the founder of the altMBA, the founder and former CEO of Squidoo.com, the former VP of Direct Marketing at Yahoo!, and the founder of the pioneering online startup Yoyodyne. You can learn much more about him at sethgodin.com..
Bibliographische Angaben
- Autor: Seth Godin
- 2020, 272 Seiten, Maße: 13,4 x 18,5 cm, Gebunden, Englisch
- Verlag: Portfolio
- ISBN-10: 0593328973
- ISBN-13: 9780593328972
- Erscheinungsdatum: 25.01.2021
Sprache:
Englisch
Pressezitat
"This is the book I need right now. It s an extraordinary and electrifying call to action for writers, artists and creators in every walk of life. I re-read passages and felt as if my own secret creed was being explained back to me, in words I hadn t yet found."--Rosanne Cash, Grammy-winning singer-songwriter
The Practice is a user s manual for finding your calling and an alchemist s handbook for pursuing your dream.
--Steven Pressfield, author of The War of Art
Seth's book is a skeleton key specially molded to unlock the most creative version of you. Read it, and find yourself free to be who you know you really are.
--Brian Koppelman, co-producer and co-creator of Billions
"With surgical precision, The Practice attacks our predictable misconceptions about the creative process and replaces them with better ideas, one by one. This book will inspire you to make things, hone your craft, and nudge you to ship things you are proud of. Read it."
--Tobi Lutke, CEO, Shopify
The Practice explains that what looks like a barrier is often a catalyst in disguise. Magic may not come from what we can see on the stage but from behind it, where the wood chopping happens."
--Peter Gabriel, Musician
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