An Introduction to Survey Research, Volume I (ePub)

Name: An Introduction to Survey Research, Volume I
Brand: Business Expert Press
SKU: 112499355
Price: 19.60 EUR
Availability: OnlineOnly

The Basics of Survey Research (Sprache: Englisch)

Autoren: Ernest L. Cowles , Edward Nelson

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An Introduction to Survey Research, Volume I, Ernest L. Cowles, Edward Nelson

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Survey research is a powerful tool used in business, health care, government, and other fields that seek to understand how and why individuals behave the way they do. Properly conducted, surveys can provide accurate insights into areas such as attitudes,...

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This two-volume set is intended to introduce fundamentals of good survey research to students and practitioners of the survey process as well as end users of survey information. It describes key survey components needed to design, understand, and use surveys effectively and avoid the pitfalls stemming from bad survey construction and inappropriate methods. In this first volume, the authors concentrate on the fundamentals of survey development and design as well as provide a review of key components in survey.

Autoren-Porträt von Ernest L. Cowles, Edward Nelson

Ernest L. Cowles is professor emeritus of sociology at California State University, Sacramento. He served as the director of the Institute for Social Research for 8 years and continues as a senior research fellow. Before becoming director of the Institute for Social Research, he directed research centers at the University of Illinois for 10 years. Beyond his academic work, he has served as a public agency administrator and consultant both within the United States and internationally. In 2015, he was presented with the Distinguished Alumni Award by the College of Criminology and Criminal Justice at Florida State University where he received his PhD in criminology.

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Autoren: Ernest L. Cowles , Edward Nelson
2019, 2. Auflage, 146 Seiten, Englisch
Verlag: Business Expert Press
ISBN-10: 1948976048
ISBN-13: 9781948976046
Erscheinungsdatum: 20.03.2019

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Dateiformat: ePub
Größe: 0.40 MB
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