Becoming a Graphic and Digital Designer (PDF)

Begin your graphic design career now, with the guidance of
industry experts

Becoming a Graphic and Digital Designer is a single
source guide to the myriad of options available to those pursuing a
graphic design career. With an emphasis on portfolio requirements
and job opportunities, this guide helps both students and
individuals interested in entering the design field prepare for
successful careers. Coverage includes design inspiration, design
genres, and design education, with discussion of the specific
career options available in print, interactive, and motion design.
Interviews with leading designers like Michael Bierut, Stefan
Sagmeister, and Mirko Ilic give readers an insider's perspective on
career trajectory and a glimpse into everyday operations and
inspirations at a variety of companies and firms.

Design has become a multi-platform activity that involves
aesthetic, creative, and technical expertise. Becoming a Graphic
and Digital Designer shows readers that the field once known as
"graphic design" is now richer and more inviting than ever
before.

* Learn how to think like a designer and approach projects
systematically

* Discover the varied career options available within graphic
design

* Gain insight from some of the leading designers in their
fields

* Compile a portfolio optimized to your speciality of choice

Graphic designers' work appears in magazines, advertisements,
video games, movies, exhibits, computer programs, packaging,
corporate materials, and more. Aspiring designers are sure to find
their place in the industry, regardless of specific interests.
Becoming a Graphic and Digital Designer provides a roadmap
and compass for the journey, which begins today.