Business Models for Sustainable Telecoms Growth in Developing Economies (PDF)
(Sprache: Englisch)
A little more than 3 billion people have access to basic mobile
telephony, with 48% living close to or below the poverty line.
These people, the so-called 'mass market', lack access
to basic communications technology. An ongoing issue...
telephony, with 48% living close to or below the poverty line.
These people, the so-called 'mass market', lack access
to basic communications technology. An ongoing issue...
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A little more than 3 billion people have access to basic mobile
telephony, with 48% living close to or below the poverty line.
These people, the so-called 'mass market', lack access
to basic communications technology. An ongoing issue facing
communications providers is how to facilitate and promote
communications access to those who live in rural areas of
developing economies.
The authors utilize their considerable 'hands on'
experience of working in successful telecommunications companies in
order to address the challenges of creating, facilitating and
maintaining sustainable telecommunications growth in developing
nations. With this focus in mind the authors present a snapshot of
these countries through real life case studies.
Sustainable Telecoms Growth in Developing Economies:
* Presents innovative and sustainable business models to address
telecommunications adoption in developing countries.
* Identifies the inherent drivers and barriers in the mass-market
adoption of mobile services in developing economies.
* Discusses the impact and importance of telecoms in developing
nations including customer needs and Internet-based services.
* Highlights the current state of communications in such
markets.
* Includes real-world case studies and interviews with telecoms
CEOs from all over the world.
The author team provides decision makers, professionals,
and application developers in IT, telecommunications and media with
a thorough understanding of the current state and future evolution
of sustainable telecommunications in developing countries. The book
will also be of interest to advanced students in electrical
engineering and telecommunications, analysts, and consultants with
an interest in growing economies.
telephony, with 48% living close to or below the poverty line.
These people, the so-called 'mass market', lack access
to basic communications technology. An ongoing issue facing
communications providers is how to facilitate and promote
communications access to those who live in rural areas of
developing economies.
The authors utilize their considerable 'hands on'
experience of working in successful telecommunications companies in
order to address the challenges of creating, facilitating and
maintaining sustainable telecommunications growth in developing
nations. With this focus in mind the authors present a snapshot of
these countries through real life case studies.
Sustainable Telecoms Growth in Developing Economies:
* Presents innovative and sustainable business models to address
telecommunications adoption in developing countries.
* Identifies the inherent drivers and barriers in the mass-market
adoption of mobile services in developing economies.
* Discusses the impact and importance of telecoms in developing
nations including customer needs and Internet-based services.
* Highlights the current state of communications in such
markets.
* Includes real-world case studies and interviews with telecoms
CEOs from all over the world.
The author team provides decision makers, professionals,
and application developers in IT, telecommunications and media with
a thorough understanding of the current state and future evolution
of sustainable telecommunications in developing countries. The book
will also be of interest to advanced students in electrical
engineering and telecommunications, analysts, and consultants with
an interest in growing economies.
Bibliographische Angaben
- Autoren: Sanjay Kaul , Fuaad Ali , Subramaniam Janakiram , Bengt Wattenstrom
- 2008, 396 Seiten, Englisch
- Verlag: John Wiley & Sons
- ISBN-10: 047098774X
- ISBN-13: 9780470987742
- Erscheinungsdatum: 02.08.2008
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