Community Connections! Relationship Marketing for Healthcare Professionals (ePub)
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Whether you're a chiropractor, medical doctor, massage therapist, veterinarian, acupuncturist, or any other provider of a healing art, you've undergone intensive training and developed valuable skills. However, traditional healthcare curricula may not address the critical areas of business, finance and marketing. Proficiency in these skills¿especially marketing¿can help your practice succeed and allow you to genuinely connect with your communities.
Written by a healthcare professional for healthcare professionals, Community Connections is the first in a series of books designed to bridge the gap between what you're taught in school and how to market a practice in the real world. Using this collection of easy and affordable marketing ideas, any independent healthcare provider can forge a strong and genuine connection with potential clients, regardless of any previous marketing experience.
This guide is all about building the unique...
For more than ten years, she has worked in the healthcare industry in various capacities—as an employee, business owner, mentor, healthcare marketing consultant, professional speaker, and educator. When Dr. Pendleton first entered private practice, she couldn't find a book with marketing ideas appropriate for an independent healthcare business. That struggle provided the inspiration for the Community Connections series. She hopes this series will serve as a road map for healthcare practitioners working to build the practice and community of their dreams.
Dr. Pendleton's passions include health, wellness, leadership, and getting involved with her local community. In 2007, she received the Fire Chief's Merit Award from the fire department in Scarborough, Maine, in recognition of her leadership and service as the creator of a first responder wellness program.
She currently lives in Mandeville, Louisiana, with her fiance, Michael, and their two furry, four-legged children: Cree and Suki.
- Autor: Kelley S. Pendleton DC & Mph
- 2014, Englisch
- Verlag: Sage Books, LLC
- ISBN-10: 1625175604
- ISBN-13: 9781625175601
- Erscheinungsdatum: 15.09.2014
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- Dateiformat: ePub
- Größe: 0.84 MB
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