Consumer Behaviour in Hospitality and Tourism (PDF)

Name: Consumer Behaviour in Hospitality and Tourism
Brand: Taylor & Francis
SKU: 138714928
Price: 55.00 EUR
Availability: OnlineOnly

(Sprache: Englisch)

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Consumer Behavior in Hospitality and Tourism targets to study consumers and tourists in different leisure and touristic places such as hotels, convention centers, amusement parks, national parks, and the transportation sector.

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Saurabh Kumar Dixit is Associate Professor and founding Head of the Department of Tourism and Hotel Management, North-Eastern Hill University, Shillong (Meghalaya), India. His research interests include Consumer Behaviour, Gastronomic Tourism, and Experiential Management and Marketing in hospitality and tourism contexts. He has twelve books to his credit. His recent profile can be seen at https://www.routledge.com/authors/i15903-saurabh-dixit

Kuan-Huei Lee is Associate Professor at Singapore Institute of Technology. She graduated with a PhD in Tourism Management from the University of Queensland, Australia. Her research interests include Food Tourism, Food and Beverage Management and Cross-cultural Studies of Tourists.

Poh Theng Loo is Assistant Professor at I-Shou University. She graduated with a PhD in Hospitality and Tourism from Taylor's University, Malaysia. Her research interests include any topics of Consumer Behaviour and Services Marketing in tourism and hospitality.