Diffusion of Innovations, 5th Edition (ePub)
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The four previous editions of Diffusion of Innovations have received various awards. In 1990, the Institute for Scientific Information designated Diffusion of Innovations as a "Citation Classic" on the basis of the large number of citations (approximately 7,000) that it received in articles published in social science journals. This book was selected by Inc. magazine in 1996 as one of the ten classic books in business and in 2000 was designated as a "Significant Journalism and Communication Book of the Twentieth Century" by Journalism and Mass Communication Quarterly. It was also awarded the first Fellows Book Award in the Field of Communication by the International Communication Association's fellows in 2000.
- Autor: Everett M. Rogers
- 2003, 5th Edition, 576 Seiten, Englisch
- Verlag: Simon + Schuster LLC
- ISBN-10: 0743258231
- ISBN-13: 9780743258234
- Erscheinungsdatum: 05.08.2003
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- Dateiformat: ePub
- Größe: 6.19 MB
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