Female Entrepreneurs (PDF)

Name: Female Entrepreneurs
Brand: Taylor & Francis
SKU: 132367236
Price: 36.50 EUR
Availability: OnlineOnly

The Secrets of Their Success (Sprache: Englisch)

Autoren: John Smythe , Ruth Saunders

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Female Entrepreneurs, John Smythe, Ruth Saunders

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This book reveals the secrets of success of fifty-two female entrepreneurs and outlines wisdom and insights to inspire budding entrepreneurs to take the leap and offer practical advice on what to think about when setting your business up for success.

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Bestellnummer: 132367236

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Autoren-Porträt von John Smythe, Ruth Saunders

John Smythe spent his early career in corporate and government relations and then set up a pioneering leader and employee engagement consultancy, SmytheDorwardLambert. He has three books to his credit: The Velvet Revolution at Work, The CEO: The Chief Engagement Officer and Corporate Reputation: Managing the New Strategic Asset.

Ruth Saunders uses her thirty years of experience as a strategy consultant at McKinsey & Co, marketer at P&G, advertising planner at Saatchi & Saatchi and market researcher at Mars Inc. to help clients develop, to get board buy-in and to implement innovative marketing strategies that deliver tangible business growth. She is author of Marketing in the Boardroom and is a trainer, speaker and coach.