Innovation Soup (ePub)

Name: Innovation Soup
Brand: Business Expert Press
SKU: 144059128
Price: 19.60 EUR
Availability: OnlineOnly

A Recipe for Organizational Success (Sprache: Englisch)

Autoren: Sanjay Puligadda , Don Waisanen

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Innovation Soup, Sanjay Puligadda, Don Waisanen

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Not your average cookbook. This is a research-based recipe for innovation!

This book is for anyone wanting to kick start innovation in their organization. It is ground-breaking in two ways:

...

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Not your average cookbook. This is a research-based recipe for innovation!

This book is for anyone wanting to kick start innovation in their organization. It is ground-breaking in two ways:

It is based on data, combining empirical research, literature reviews, business cases, and interviews.
It tells a story of two friends in diametrically opposite business predicaments due to COVID. Their story is complex and layered, making for engaging reading.

For too long, innovation culture has been amorphous. InnoQTM, built on years of rigorous research, breaks it into 11 dimensions that can be measured, tracked, and improved. We share real world data and examples showing the power of the 11 dimensions and provide concrete ways to improve on them. The pandemic has fundamentally changed the way organizations do business for the next many years-creating a culture of innovation is now more important than ever.

This book is perfect for leaders, innovators, managers, and students.

Autoren-Porträt von Sanjay Puligadda, Don Waisanen

Sanjay Puligadda, creator of InnoQTM, is Associate Professor in the Farmer School of Business, Miami University, Ohio. He teaches, researches, and consults on innovation and marketing. Besides publishing academic research in the leading scientific journals of his field, he is an innovation consultant, speaker, playwright, and improv actor. He received his PhD in marketing from the Pennsylvania State University.

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Autoren: Sanjay Puligadda , Don Waisanen
2022, 170 Seiten, Englisch
Verlag: Business Expert Press
ISBN-10: 1637423063
ISBN-13: 9781637423066
Erscheinungsdatum: 20.09.2022

Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.

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Dateiformat: ePub
Größe: 1.67 MB
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Englisch

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