Launching and Leading Change Initiatives in Health Care Organizations / Jossey-Bass Public Health/Health Services Text (PDF)

Implement change that fosters sustainable growth and better
patient care

Health care projects depend on astute management of change. But
more than anything else, they depend on leaders who pay attention,
who understand the importance of starting right, and who know how
to launch projects that succeed. If leaders can increase the
percentage of successful projects, patients, and practitioners
everywhere will be better off and so will the organizations that
depend on these projects for innovation.

In Launching and Leading Change Initiatives in Health Care
Organizations: Managing Successful Projects. Author David A.
Shore of the Harvard School of Public Health speaks directly to the
health care leaders and managers who see the need for change, but
keep encountering nearly insurmountable challenges. Through his
research, Shore discovered that most implementation failures occur
because of a poor launch, and that strengthening processes and
operations during the early weeks of a new project is a key to
continued success. The book covers issues like:

* The preliminary groundwork that cultivates a stronger
launch

* Systematic and selective project selection

* Building the team that accomplishes change

* Skill-building and record-keeping systems that foster
sustainable growth

Launching and Leading Change Initiatives in Health Care
Organizations gives leaders and managers the practical,
easy-to-implement ideas and methodologies to start and manage
projects successfully.