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Media Product Portfolios (ePub)

Issues in Management of Multiple Products and Services (Sprache: Englisch)
 
 
Merken
Merken
 
 

Media product portfolios are rapidly becoming the predominant shared characteristic of media companies worldwide. This volume is the result of a coordinated effort of scholars in the United States and Europe to explore the characteristics,

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Bestellnummer: 52834721

eBook (ePub) 63.80
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