Mobilizing Generation 2.0 (PDF)
A Practical Guide to Using Web 2.0: Technologies to Recruit, Organize and Engage Youth
(Sprache: Englisch)
Use new media to attract and mobilize young people!
Explore and examine the gamut of new media and the ways in which it
can be used to recruit, organize, and mobilize young people--who
represent the majority of new media users. Answer the...
Explore and examine the gamut of new media and the ways in which it
can be used to recruit, organize, and mobilize young people--who
represent the majority of new media users. Answer the...
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Use new media to attract and mobilize young people!
Explore and examine the gamut of new media and the ways in which it
can be used to recruit, organize, and mobilize young people--who
represent the majority of new media users. Answer the questions:
What is it? How is it being used? How does it work? How to get
started? You'll get concise descriptions, screenshots, case
studies, resources, and best practices in language that is easy for
non-technical people to understand. You'll also gain a sense of the
technology--without requiring any downloads, software or plug-ins.
Includes a Foreword by Rock the Vote and contributions from Beth
Kanter, Evan Williams, danah boyd, Fred Stutzman, Steve Grove,
Jonah Sachs, Seth Godin, Zack Exley, Marty Kearns, Jason Fried,
Mitch Kapor, and Katrin Verclas.
Chapters cover Blogging, Social Networking, Video and Photo
Sharing, Mobile Phones, Wikis, Maps, Virtual Worlds.
Explore and examine the gamut of new media and the ways in which it
can be used to recruit, organize, and mobilize young people--who
represent the majority of new media users. Answer the questions:
What is it? How is it being used? How does it work? How to get
started? You'll get concise descriptions, screenshots, case
studies, resources, and best practices in language that is easy for
non-technical people to understand. You'll also gain a sense of the
technology--without requiring any downloads, software or plug-ins.
Includes a Foreword by Rock the Vote and contributions from Beth
Kanter, Evan Williams, danah boyd, Fred Stutzman, Steve Grove,
Jonah Sachs, Seth Godin, Zack Exley, Marty Kearns, Jason Fried,
Mitch Kapor, and Katrin Verclas.
Chapters cover Blogging, Social Networking, Video and Photo
Sharing, Mobile Phones, Wikis, Maps, Virtual Worlds.
Inhaltsverzeichnis zu „Mobilizing Generation 2.0 (PDF)“
Foreword by Rock the Vote. Acknowledgments. About the Author. About Rock the Vote. Introduction. 1. Blogging. The Big Picture: Beth Kanter. The Big Picture: Evan Williams. 2. Social Networking. The Big Picture: danah boyd. The Big Picture: Fred Stutzman. 3. Video and Photo Sharing. The Big Picture: Steve Grove. The Big Picture: Jonah Sachs. 4. Mobile Phones. The Big Picture: Seth Godin. The Big Picture: Zack Exley. 5. Wikis. The Big Picture: Marty Kearns. 6. Maps. The Big Picture: Jason Fried. 7. Virtual Worlds. The Big Picture: Mitch Kapor. The Big Picture: Katrin Verclas. Conclusion. Index.
Autoren-Porträt von Ben Rigby, Rock the Vote
Ben Rigby has worked as CTO and president of several new media firms developing and devising web and mobile strategies for nonprofits and Fortune 1000 companies. Rigby?also founded MobileVoter.org, an organization dedicated to using new media to politically empower young people.
Bibliographische Angaben
- Autoren: Ben Rigby , Rock the Vote
- 2008, 1. Auflage, 288 Seiten, Englisch
- Verlag: John Wiley & Sons
- ISBN-10: 0470290951
- ISBN-13: 9780470290958
- Erscheinungsdatum: 16.06.2008
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
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- Größe: 4.67 MB
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Sprache:
Englisch
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