Mr. Shmooze (PDF)
The Art and Science of Selling Through Relationships
(Sprache: Englisch)
Reorient your selling approach
Mr. Shmooze is the parable of a man who reveals the
secret shared by all superstar salespeople. Selling, in its most
exquisite form, is not about "taking," nor is it about
"persuading." Selling, believe it or not, is...
Mr. Shmooze is the parable of a man who reveals the
secret shared by all superstar salespeople. Selling, in its most
exquisite form, is not about "taking," nor is it about
"persuading." Selling, believe it or not, is...
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Reorient your selling approach
Mr. Shmooze is the parable of a man who reveals the
secret shared by all superstar salespeople. Selling, in its most
exquisite form, is not about "taking," nor is it about
"persuading." Selling, believe it or not, is about
"giving."
Mr. Shmooze gives for a living. He starts by listening and he
quickly comes to understand what people really need. His customers
love him because he gives more than he takes. They trust him
because he is passionate about their interests. And, at the end of
the day, they reward him handsomely for bringing joy, humor and
wisdom into their lives. Woven into the story are several powerful
lessons for salespeople in all industries who attempt to build
relationships as the emotional bridge to their clients.
* Bring extraordinary passion and energy to
personal communications
* Generate contagious, positive feelings,
lifting spirits because people buy with their emotions
* Make the small, positive gestures that
can lead to huge, long-term results
* Abraham has had a diverse business career
that has established him as a well-known expert on what makes
high-performing salespeople
Mr. Shmooze gives you the new approach you need to sell like
you've never sold before!
Mr. Shmooze is the parable of a man who reveals the
secret shared by all superstar salespeople. Selling, in its most
exquisite form, is not about "taking," nor is it about
"persuading." Selling, believe it or not, is about
"giving."
Mr. Shmooze gives for a living. He starts by listening and he
quickly comes to understand what people really need. His customers
love him because he gives more than he takes. They trust him
because he is passionate about their interests. And, at the end of
the day, they reward him handsomely for bringing joy, humor and
wisdom into their lives. Woven into the story are several powerful
lessons for salespeople in all industries who attempt to build
relationships as the emotional bridge to their clients.
* Bring extraordinary passion and energy to
personal communications
* Generate contagious, positive feelings,
lifting spirits because people buy with their emotions
* Make the small, positive gestures that
can lead to huge, long-term results
* Abraham has had a diverse business career
that has established him as a well-known expert on what makes
high-performing salespeople
Mr. Shmooze gives you the new approach you need to sell like
you've never sold before!
Inhaltsverzeichnis zu „Mr. Shmooze (PDF)“
Preface. Introduction. 1 Breakfast with Mr. Shmooze. 2 Telling a Story with Passion. 3 Elevation. 4 Dinner á la Shmooze. 5 Entrepreneurs: A Special Breed with Special Needs. 6 "The Legend". 7 Simply NetworkingMeans Nothing. 8 Death (Almost) by PowerPoint. 9 War Whoops from the Managers. 10 The Theater of Life. Postscript.
Autoren-Porträt von Richard Abraham
Richard Abraham is CEO of SalesDrive, LLC, and is a speaker, writer, and consultant who conducts workshops and seminars on relationship selling and maximizing the sales encounter. Before dedicating his time to speaking and publishing, he served as president of Prime Group Realty Services, president and cofounder of The John Buck Management Group, and president of CB Commercial/Koll Management Services. Mr. Abraham has established himself as a well-known expert on high-performance salespeople with more than 100 clients, ranging from entrepreneurs to Fortune 500 firms alike.
Bibliographische Angaben
- Autor: Richard Abraham
- 2010, 1. Auflage, 112 Seiten, Englisch
- Verlag: John Wiley & Sons
- ISBN-10: 0470923008
- ISBN-13: 9780470923009
- Erscheinungsdatum: 21.09.2010
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- Größe: 2.86 MB
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Sprache:
Englisch
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