Open and Closed Innovation / Betriebswirtschaftliche Studien in forschungsintensiven Industrien (PDF)
Different Cultures for Different Strategies
(Sprache: Englisch)
Open Innovation is a phenomenon in both research and management practice. Since radical innovation or new business development often require external technologies or ways of commercialization, many firms have shifted from a Closed to an Open Innovation...
sofort als Download lieferbar
eBook (pdf)
48.31 €
- Lastschrift, Kreditkarte, Paypal, Rechnung
- Kostenloser tolino webreader
Produktdetails
Produktinformationen zu „Open and Closed Innovation / Betriebswirtschaftliche Studien in forschungsintensiven Industrien (PDF)“
Open Innovation is a phenomenon in both research and management practice. Since radical innovation or new business development often require external technologies or ways of commercialization, many firms have shifted from a Closed to an Open Innovation model. However, firms often face difficulties during the implementation. While the implementation effort usually focuses on external ideas and technologies as well as the processes to identify them, cultural challenges are neglected.
Philipp Herzog develops a theoretical framework arguing that Open Innovation and Closed Innovation cultures need to be different (e.g. regarding the not-invented-here (NIH) syndrome). Based on a multi-respondent survey among 120 R&D employees from three business units of a leading chemical firm, he provides empirical evidence for many of the hypothesized differences in innovation culture. The findings may also help firms cope with the challenges experienced in implementing the Open Innovation concept.
Philipp Herzog develops a theoretical framework arguing that Open Innovation and Closed Innovation cultures need to be different (e.g. regarding the not-invented-here (NIH) syndrome). Based on a multi-respondent survey among 120 R&D employees from three business units of a leading chemical firm, he provides empirical evidence for many of the hypothesized differences in innovation culture. The findings may also help firms cope with the challenges experienced in implementing the Open Innovation concept.
Autoren-Porträt von Philipp Herzog
Dr. Philipp Herzog ist wissenschaftlicher Mitarbeiter am Institut für betriebswirtschaftliches Management im Fachbereich Chemie und Pharmazie der Universität Münster.
Bibliographische Angaben
- Autor: Philipp Herzog
- 2009, 2008, 262 Seiten, Englisch
- Verlag: Gabler, Betriebswirt.-Vlg
- ISBN-10: 3834980900
- ISBN-13: 9783834980908
- Erscheinungsdatum: 04.02.2009
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: PDF
- Größe: 1.69 MB
- Ohne Kopierschutz
- Vorlesefunktion
Sprache:
Englisch
Kommentar zu "Open and Closed Innovation / Betriebswirtschaftliche Studien in forschungsintensiven Industrien"
Schreiben Sie einen Kommentar zu "Open and Closed Innovation / Betriebswirtschaftliche Studien in forschungsintensiven Industrien".
Kommentar verfassen