Organisations as messengers of sustainability measurements (PDF)
The influence of the organisation type on the acceptance of a sustainability measurement at the example of the precommitment nudge
(Sprache: Englisch)
Master's Thesis from the year 2022 in the subject Business economics - Miscellaneous, grade: 1,0, , course: Sustainability Mangement, language: English, abstract: Consumers increasingly integrate sustainability into their decision making. This is relevant...
sofort als Download lieferbar
eBook (pdf)
39.99 €
- Lastschrift, Kreditkarte, Paypal, Rechnung
- Kostenloser tolino webreader
Produktdetails
Produktinformationen zu „Organisations as messengers of sustainability measurements (PDF)“
Master's Thesis from the year 2022 in the subject Business economics - Miscellaneous, grade: 1,0, , course: Sustainability Mangement, language: English, abstract: Consumers increasingly integrate sustainability into their decision making. This is relevant for non-market players who aim to support sustainable consumer behaviours. This research explores how business, governmental and civil society players as a messenger influence the success of their communication initiatives to promote sustainable consumer behaviours. Therefore, the method of nudges will be taken as an example with a precommitment nudge.
Bibliographische Angaben
- Autor: Celia Bormuth
- 2022, 159 Seiten, Englisch
- Verlag: GRIN Verlag
- ISBN-10: 3346746054
- ISBN-13: 9783346746054
- Erscheinungsdatum: 18.10.2022
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: PDF
- Größe: 3.38 MB
- Ohne Kopierschutz
- Vorlesefunktion
Sprache:
Englisch
Kommentar zu "Organisations as messengers of sustainability measurements"
Schreiben Sie einen Kommentar zu "Organisations as messengers of sustainability measurements".
Kommentar verfassen