Perspectives in Human Resources (ePub)

Social Sciences particularly Market Research, Consumer Behaviour, Behavioural Marketing, Social Marketing, Digital Marketing, International Finance, and Behavioural Finance. He is now currently focusing on Data Analytics particularly Multivariate Analysis in Social Sciences. Completed minor and major research projects sponsored by UGC and ICSSR. Currently, submitted a Covid Special Project Report sponsored by ICSSR as Project Director. He chaired, co-chaired, and presented papers at many national and international conferences. He also acted as a resource person in various workshops and research programs conducted by Universities and Institutes of national importance across different states in India. Also published a few papers in ABDC, Scopus, SCI, Web of Science and UGC Care listed journals and in edited books published by foreign publishers of repute like Routledge, Emerald, Palgrave McMillan, Bloomsbury, etc. in the areas of general management, marketing, economics, and finance. He served as the State Public Information Officer (SPIO) of WBSU from 2012 to 2016. At present, he is also serving as Convener, Sports Board in WBSU since 2016. He is a Life member of the Indian Economic Association (IEA), Bengal Economic Association (BEA), Indian Accounting Association (IAA), and Indian Commerce Association (ICA). At present, he is holding the position of Executive Council member and Joint Secretary of the Indian Economic Association.

Mrinal Kanti Das is presently associated with Kanchrapara College under the University of Kalyani, West Bengal. He is serving as head of the Department of Commerce. Before joining Kanchrapara College, he was at the Centre for Management Studies, JIS College of Engineering, Kalyani, West Bengal. He has over 16 years of experience in teaching and research. He has presented research papers in various national and international seminars/conferences. He chaired sessions at national conferences and acted as a resource person for workshops on research methodology. Dr Das supervises PhD students, and one research scholar has already been awarded a PhD under his direct supervision. He has authored various journal papers, four books, and several edited volumes under well-known national and international publishers. He has acted as a reviewer of reputed journals and edited books for international publishers. He is associated with different management institutions in the capacity of visiting faculty, paper setter, examiner, and moderator.

Avijit Brahmachary is assistant professor at Department of Economics, Barrackpore Rastraguru Surendranath College, West Bengal. He has more than 16 years of academic experience. His area of interest is finance, development economics, and health economics. He chaired, co-chaired, and presented papers in many national and international conferences. He also acted as resource persons in various workshops and research programmes conducted by universities and institutes of national importance across different states in India. He has published several papers in various reputed national and international journals.