Public House and Beverage Management: Key Principles and Issues (PDF)
(Sprache: Englisch)
'Public House & Beverage Management' provides students with a practical guide to the management aspects of the licensed trade industry.
'Public House & Beverage Management' introduces students to:
* Key players
* Variations in service offer
* Types...
'Public House & Beverage Management' introduces students to:
* Key players
* Variations in service offer
* Types...
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'Public House & Beverage Management' provides students with a practical guide to the management aspects of the licensed trade industry.
'Public House & Beverage Management' introduces students to:
* Key players
* Variations in service offer
* Types of management arrangement (managed, leased, tenanted, franchise, freehouse)
* Customers and segments
* Labour markets and employees
* Key elements in the business units
* Retailing skills.
The combined experiences of the authors are reflected in the text, as between them they have a vast range of experience as: publican, hotelier, chef and sommelier. Enhanced by this is their teaching and research covering food service, cellar management, marketing and wines and spirit education.
'Public House & Beverage Management' introduces students to:
* Key players
* Variations in service offer
* Types of management arrangement (managed, leased, tenanted, franchise, freehouse)
* Customers and segments
* Labour markets and employees
* Key elements in the business units
* Retailing skills.
The combined experiences of the authors are reflected in the text, as between them they have a vast range of experience as: publican, hotelier, chef and sommelier. Enhanced by this is their teaching and research covering food service, cellar management, marketing and wines and spirit education.
Autoren-Porträt von Michael Flynn, Caroline Ritchie, Andrew Roberts
Michael Flynn, Caroline Ritchie, Andrew Roberts
Bibliographische Angaben
- Autoren: Michael Flynn , Caroline Ritchie , Andrew Roberts
- 2007, 224 Seiten, Englisch
- Verlag: Taylor & Francis
- ISBN-10: 1136370854
- ISBN-13: 9781136370854
- Erscheinungsdatum: 15.08.2007
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
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- Größe: 2.49 MB
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Sprache:
Englisch
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