Public Relations as Emotional Labour (PDF)
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(Sprache: Englisch)
Inextricably linked to neoliberal market economies, Public Relations' influence in our promotional culture is profound. Yet many aspects of the profession are under-researched, including the impact on workers who construct displays of feeling to elicit a...
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Inextricably linked to neoliberal market economies, Public Relations' influence in our promotional culture is profound. Yet many aspects of the profession are under-researched, including the impact on workers who construct displays of feeling to elicit a desired emotional response, to earn trust and manage clients.
Autoren-Porträt von Liz Yeomans
Liz Yeomans was Reader in Public Relations and Communication at Leeds Business School, Leeds Beckett University, UK, until her retirement in January 2018. She continues to supervise doctoral work and is a peer reviewer for journals in the fields of public relations and communication management. She remains interested in the emotional dimension of organisations and public relations' role in society and culture, which continues to influence her research and writing projects.
Bibliographische Angaben
- Autor: Liz Yeomans
- 2019, 1. Auflage, 238 Seiten, Englisch
- Verlag: Taylor & Francis
- ISBN-10: 1317417321
- ISBN-13: 9781317417323
- Erscheinungsdatum: 04.06.2019
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
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- Dateiformat: PDF
- Größe: 3.10 MB
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Sprache:
Englisch
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