Small Business, Big Vision (PDF)
Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did it Right
(Sprache: Englisch)
Lessons in applying passion and perseverance from prominent
entrepreneurs
In the world of entrepreneurship, your vision solidifies your
resolve when things get tough, and it reminds you why you went into
business in the first place. Authors, brothers,...
entrepreneurs
In the world of entrepreneurship, your vision solidifies your
resolve when things get tough, and it reminds you why you went into
business in the first place. Authors, brothers,...
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Produktinformationen zu „Small Business, Big Vision (PDF)“
Lessons in applying passion and perseverance from prominent
entrepreneurs
In the world of entrepreneurship, your vision solidifies your
resolve when things get tough, and it reminds you why you went into
business in the first place. Authors, brothers, and serial
entrepreneurs, Matthew and Adam Toren have compiled a wealth of
valuable information on the passionate and pragmatic realities of
starting your own business. They've also gathered insights from
some of the world's most successful entrepreneurs. This book
delivers the information that both established and budding
entrepreneurs need, explains how to implement that information, and
validates each lesson with real-world examples.
Small Business, Big Vision provides inspiration and
practical advice on everything from creating a one-page business
plan to setting up an advisory board, and also delivers a call to
social entrepreneurship and sustainable business practices. This
powerful book:
* Offers instruction in whether and how to seek investors
* Outlines the pros and cons of hiring employees and provides
guidance on how to find the best outsourced workers
* Presents a comprehensive action plan for effective social media
marketing
* Explains how to build an information empire and become an
expert
Small Business, Big Vision proves that with a flexible
mindset, practical skills, and the passion to keep pushing forward,
entrepreneurs can find success, even in today's ever-changing
business landscape.
entrepreneurs
In the world of entrepreneurship, your vision solidifies your
resolve when things get tough, and it reminds you why you went into
business in the first place. Authors, brothers, and serial
entrepreneurs, Matthew and Adam Toren have compiled a wealth of
valuable information on the passionate and pragmatic realities of
starting your own business. They've also gathered insights from
some of the world's most successful entrepreneurs. This book
delivers the information that both established and budding
entrepreneurs need, explains how to implement that information, and
validates each lesson with real-world examples.
Small Business, Big Vision provides inspiration and
practical advice on everything from creating a one-page business
plan to setting up an advisory board, and also delivers a call to
social entrepreneurship and sustainable business practices. This
powerful book:
* Offers instruction in whether and how to seek investors
* Outlines the pros and cons of hiring employees and provides
guidance on how to find the best outsourced workers
* Presents a comprehensive action plan for effective social media
marketing
* Explains how to build an information empire and become an
expert
Small Business, Big Vision proves that with a flexible
mindset, practical skills, and the passion to keep pushing forward,
entrepreneurs can find success, even in today's ever-changing
business landscape.
Inhaltsverzeichnis zu „Small Business, Big Vision (PDF)“
Foreword Gary Whitehill xi Preface xvii Acknowledgments xxi Permissions xxii Introduction 1 Why You Need This Book and Why You Need a Big Vision 1 Our Story 3 Chapter 1 The Importance of Having BIG Vision 9 Entrepreneurial Profile: Dan Schawbel of Millennial Branding, LLC 13 Fuel Your Fire with Passion and Perseverance 16 Entrepreneurial Profile: Siamak Taghaddos and David Hauser of Grasshopper Group 22 Chapter 2 Rethinking Your Business Plan 25 The One-Page Business Plan 29 Entrepreneurial Profile: Brent Oxley of HostGator.com 35 The Finance-Centered Plan 38 Entrepreneurial Profile: Brock Blake of FundingUniverse 46 Chapter 3 Investors Out--Collaborators In! 51 Investors: A Question of Need versus Want 54 Entrepreneurial Profile: Gabriel Shaoolian of Blue Fountain Media 58 When Your Needs Call for Investors 62 Collaboration Is Key 63 An Advisory Board as a Replacement for Investors 65 Entrepreneurial Profile: Anita Campbell of Small Business Trends and BizSugar.com 69 Chapter 4 Hiring Employees: The Good, the Bad, and the Alternatives 77 The Magic of Leveraging Your Time 79 The Downside of Hiring Employees 80 Entrepreneurial Profile: Ali Brown of Ali International 83 The Best of Both Worlds 89 How to Find the Best Outsourced Workers 94 Entrepreneurial Profile: Daven Michaels of 123Employee.com 96 Chapter 5 Laser-Sighted Marketing through Social Media 101 The Magic of Social Media Marketing 106 Entrepreneurial Profile: Gary Vaynerchuk of Wine Library TV 108 Four Keys to Social Media Marketing Success 111 Entrepreneurial Profile: Mike Roberts of SpyFu.com 123 Chapter 6 From Entrepreneur to Icon: Achieving Expert Status 129 Embracing Your Expertise 132 Building Your Information Empire 133 Entrepreneurial Profile: Shama Hyder Kabani of The Marketing Zen Group 139 Chapter 7 The Socially Responsible Entrepreneur: It's Not Always about You 143 Social Entrepreneurship Is True Entrepreneurship 146 Entrepreneurial Profile: Adam Braun of Pencils of Promise 148 Sustainability
... mehr
Is the New Bottom Line 151 Entrepreneurial Profile: Scott Harrison of charity: water 155 Chapter 8 Pulling a 180: The Business Turnaround 159 Flexibility Allows for Transformation 162 Entrepreneurial Profile: Matt Mickiewicz of SitePoint and 99designs 167 What to Do Before You Give Up 171 Entrepreneurial Profile: Mike Michalowicz of The Toilet Paper Entrepreneur 177 Afterword 183 Resources 187 Epigraph Sources 195 Index 197
... weniger
Autoren-Porträt von Matthew Toren, Adam Toren
MATTHEW TOREN and ADAM TOREN are brothers, serial entrepreneurs, investors, and mentors. For nearly twenty years, they have provided instruction in management concepts, marketing, and finance to emerging and distressed small businesses. They currently own and operate a successful media company and founded YoungEntrepreneur.com, one of the largest online forum communities for entrepreneurs worldwide. The Toren brothers are also the authors of the award-winning book, Kidpreneurs: Young Entrepreneurs with Big Ideas! Visit www.SmallBusinessBigVision.com.
Bibliographische Angaben
- Autoren: Matthew Toren , Adam Toren
- 2011, 1. Auflage, 224 Seiten, Englisch
- Verlag: John Wiley & Sons
- ISBN-10: 1118098609
- ISBN-13: 9781118098608
- Erscheinungsdatum: 02.08.2011
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