The New Strategic Selling (ePub)
The Unique Sales System Proven Successful by the World's Best Companies
(Sprache: Englisch)
The Book that Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process," Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most...
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The Book that Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process," Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most influential concept, Win-Win. The response to Win-Win was immediate. And it helped turn the small company that created Strategic Selling, Miller Heiman, into a global leader in sales development with the most prestigious client list and sought-after workshops in the industry. Now Strategic Selling has been updated and revised for a new century of sales success. The New Strategic Selling This new edition of the business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops. Learn: * How to identify the four real decision makers in every corporate labyrinth * How to prevent sabotage by an internal deal-killer * How to make a senior executive eager to see you * How to avoid closing business that you'll later regret * How to manage a territory to provide steady, not "boom and bust," revenue * How to avoid the single most common error when dealing with the competition.
Bibliographische Angaben
- Autoren: Robert B. Miller , Stephen E. Heiman , Tad Tuleja
- 2008, Englisch
- Verlag: Grand Central Publishing
- ISBN-10: 0446548782
- ISBN-13: 9780446548786
- Erscheinungsdatum: 16.11.2008
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eBook Informationen
- Dateiformat: ePub
- Größe: 1.49 MB
- Mit Kopierschutz
- Vorlesefunktion
Sprache:
Englisch
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