The UnStoppables (ePub)

How to tap the real source of entrepreneurial power in you
and in your organization

The UnStoppables is based on foreword author Graham
Weston's experience growing Rackspace, as well as fascinating case
studies from such organizations as the Navy SEALs and Israeli
Special Forces. In The UnStoppables Bill Schley,
co-founder of the branding firm Brand Team Six shows how the best
practitioners think continuously about two things: The Big Picture
and the Little Picture--essence and essentials. The essentials are
the business and financial mechanics required of any working
enterprise. But the essence is the emotional
mechanics to deal with obstacles, risk, fear and failure.
Mastering the emotional mechanics is how entrepreneurs succeed and
winners win. This is how you capture the unlimited power of
entrepreneurship to spark a successful start-up or revitalize a
mature organization.

* Explains why what's stopping you is more important than what's
starting you, how to tap the essence of entrepreneurial power in
you and in your organization, and how motion generates vision

* Bill Schley is an award winning author and established expert
on branding and marketing communications, as well as the co-founder
and creative director of the branding firm Brand Team Six

* Graham Weston is the internationally renowned co-founder and
chairman of Rackspace, the world's #1 cloud computing and managed
hosting company

Locally, this book teaches you how to become an entrepreneur or
to inspire an entrepreneurial mindset to boost any stage business.
Globally, this book is about how this nation can launch thousands
more entrepreneurs for the future.