Tourism in Asian Cities (PDF)

Name: Tourism in Asian Cities
Brand: Taylor & Francis
SKU: 135645356
Price: 54.50 EUR
Availability: OnlineOnly

(Sprache: Englisch)

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This timely and significant book explores the characteristics and complexities of Asian urban tourism, considering the extent to which Western paradigms can be transferred to Asian settings and the striking contrasts that exist within the region.

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Saurabh Kumar Dixit, Ph. D. is an Associate Professor and founding Head of the Department of Tourism and Hotel Management, North-Eastern Hill University, Shillong (Meghalaya) India. His research interests include Consumer Behavior, Gastronomic Tourism, Service Marketing, Experience Management, and Marketing in hospitality and tourism contexts. He has worked for more than twenty years in several Indian universities / educational institutes. He has 12 books to his credit, including The Routledge Handbook of Consumer Behaviour in Hospitality and Tourism (2017), The Routledge Handbook of Gastronomic Tourism (2019), and The Routledge Handbook of Tourism Experience Management and Marketing (2020). He can be contacted at saurabh5sk@yahoo.com.