Banker's Guide to New Small Business Finance / Wiley Finance Editions (ePub)

Detailed, actionable guidance for expanding your revenue in the
face of a new virtual market

Written by industry authority Charles H. Green, Banker's
Guide to New Small Business Finance explains how a financial
bust from one perfect storm--the real estate bubble and the
liquidity collapse in capital markets--is leading to a boom in
the market for innovative lenders that advance funds to small
business owners for growth. In the book, Green skillfully reveals
how the early lending pioneers capitalized on this emerging market,
along with advancements in technology, to reshape small company
funding.

Through a discussion of the developing field of crowdfunding and
the cottage industry that is quickly rising around the ability to
sell business equity via the Internet, Banker's Guide to New
Small Business Finance covers how small businesses are funded;
capital market disruptions; the paradigm shift created by Google,
Amazon, and Facebook; private equity in search of ROI; lenders,
funders, and places to find money; digital lenders; non-traditional
funding; digital capital brokers; and much more.

* Covers distinctive ideas that are challenging bank domination
of the small lending marketplace

* Provides insight into how each lender works, as well as their
application grid, pricing model, and management outlook

* Offers suggestions on how to engage or compete with each
entity, as well as contact information to call them directly

* Includes a companion website with online tools and supplemental
materials to enhance key concepts discussed in the book

If you're a small business financing professional, Banker's
Guide to New Small Business Finance gives you authoritative
advice on everything you need to adapt and thrive in this rapidly
growing business environment.