In Detail, Exhibitions and Displays
Museum design concepts, Brand presentation, Trade show design
(Sprache: Englisch)
From trade fair stands to museum concepts, the successful transfer of information to a wide public audience relies on effective staging and appropriate architectural design. While museum exhibitions focus on the art of communicating content, with commercial...
Leider schon ausverkauft
Buch
- Lastschrift, Kreditkarte, Paypal, Rechnung
- Kostenlose Rücksendung
Produktdetails
Produktinformationen zu „In Detail, Exhibitions and Displays “
Klappentext zu „In Detail, Exhibitions and Displays “
From trade fair stands to museum concepts, the successful transfer of information to a wide public audience relies on effective staging and appropriate architectural design. While museum exhibitions focus on the art of communicating content, with commercial aspects tending to play a more subordinate role, the goal of trade fair stands and showrooms is to convey a brand image. And at least since large companies like BMW and Mercedes began introducing commercialized museum concepts designed to stage their brands, the phenomenon has come full circle. Not infrequently, planners today must not only accomplish the demanding task of designing an exhibition; they must also meet full service demands, from briefings and CI design to realization. How to do this successfully is the subject of short articles by authors from the relevant fields. With extensively documented project examples organized by presentation or exhibition type, these valuable technical articles offer a detailed roadmap to practical success.
Autoren-Porträt von Christian Schittich
Christian Schittich ist Architekt und Chefredaktor der Zeitschrift Detail.
Bibliographische Angaben
- Autor: Christian Schittich
- 2009, 176 Seiten, 150 farbige Abbildungen, 270 Schwarz-Weiß-Abbildungen, Maße: 23,8 x 30,3 cm, Gebunden, Englisch
- Herausgegeben: Christian Schittich
- Verlag: Birkhäuser Berlin
- ISBN-10: 3764399554
- ISBN-13: 9783764399559
- Erscheinungsdatum: 19.06.2009
Sprache:
Englisch
Kommentar zu "In Detail, Exhibitions and Displays"
Schreiben Sie einen Kommentar zu "In Detail, Exhibitions and Displays".
Kommentar verfassen