Next Generation Retail
Use Digital Disruption to Connect with Consumers and Stay Future-focused
(Sprache: Englisch)
Adapt and thrive in the digital-first and physical sphere by embracing retail disruption and the next generation of technological innovations such as instant commerce and non-fungible tokens (NFTs) .
lieferbar
versandkostenfrei
Buch (Kartoniert)
26.30 €
- Lastschrift, Kreditkarte, Paypal, Rechnung
- Kostenlose Rücksendung
Produktdetails
Produktinformationen zu „Next Generation Retail “
Klappentext zu „Next Generation Retail “
Adapt and thrive in the digital-first and physical sphere by embracing retail disruption and the next generation of technological innovations such as instant commerce and non-fungible tokens (NFTs) .
Inhaltsverzeichnis zu „Next Generation Retail “
Chapter - 00: Introduction - The changing nature of today's consumer; Section - ONE: Reaching consumers in new ways; Chapter - 01: Unlocking the metaverse; Chapter - 02: Livestreaming; Chapter - 03: New channels - Instant commerce; Chapter - 04: Connecting with Gen Z and Gen Alpha using their language; Chapter - 05: Creating compelling content to drive commerce; Section - TWO: Monetizing consumers with innovative models; Chapter - 06: Creating retail media to monetize consumer traffic; Chapter - 07: To NFT or not?; Chapter - 08: Bringing blockchain to retail; Chapter - 09: Unique collaborations and crossovers to drive energy and sales; Chapter - 10: Monetizing retail data while maintaining customer trust; Chapter - 11: Embracing Artificial Intelligence (AI) for retail optimization; Section - THREE: What's ahead? The future outlook for retail; Chapter - 12: What's ahead?; Chapter - 13: Creating your roadmap
Autoren-Porträt von Deborah Weinswig, Renee Hartmann
Deborah Weinswig, Renee Hartmann
Bibliographische Angaben
- Autoren: Deborah Weinswig , Renee Hartmann
- 2023, 320 Seiten, Maße: 15,5 x 23,2 cm, Kartoniert (TB), Englisch
- Verlag: Kogan Page
- ISBN-10: 1398609633
- ISBN-13: 9781398609631
- Erscheinungsdatum: 03.02.2023
Sprache:
Englisch
Kommentar zu "Next Generation Retail"
Schreiben Sie einen Kommentar zu "Next Generation Retail".
Kommentar verfassen