The Financial Times Essential Guide to Writing a Business Plan: How to win backing to start up or grow your business
It is one thing to have a great idea for a business. It is another altogether to convince a backer to give the green light. This book guides you to do just that.
The essential knowledge you need to write a winning business plan GÇô quickly and without...
The essential knowledge you need to write a winning business plan GÇô quickly and without...
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Klappentext zu „The Financial Times Essential Guide to Writing a Business Plan: How to win backing to start up or grow your business “
It is one thing to have a great idea for a business. It is another altogether to convince a backer to give the green light. This book guides you to do just that. The essential knowledge you need to write a winning business plan GÇô quickly and without fuss. With advice thatGÇÖs instantly applicable, whether your business is a start-up or a more established company looking to grow, this is the one guide you need to create a credible and persuasive plan.
Inhaltsverzeichnis zu „The Financial Times Essential Guide to Writing a Business Plan: How to win backing to start up or grow your business “
Part 1: Preparing your plan1. Essential preparation
Part 2: Writing your plan
2. The business
3. Market demand
4. Competition
5. Strategy
6. Resources
7. Financials and forecasts
8. Risk, opportunity and sensitivity
9. Conclusion
Part 3: Using your plan
10. Pitching your plan
11. Setting targets
12. Performing to plan
13. Epilogue: Beware these characters!
Autoren-Porträt von Vaughan Evans
Vaughan Evans is an independent strategy consultant, prolific writer and dynamic speaker(www.vaughanevansandpartners.com). He has specialised in strategy and business planning for business clients, small and large, and strategic due diligence for private equity clients over four decades. He is also the author of FT Publishing titles: FT Essential Guide to Writing a Business Strategy, Key Strategy Tools, 25 Need to Know Strategy Tools and Strategy Plain and Simple.
Bibliographische Angaben
- Autor: Vaughan Evans
- 2022, 296 Seiten, Maße: 15,5 x 23,2 cm, Kartoniert (TB)
- Verlag: Pearson Education Limited
- ISBN-10: 1292416173
- ISBN-13: 9781292416175
- Erscheinungsdatum: 12.08.2022
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