The French Beauty Solution
Time-Tested Secrets to Look and Feel Beautiful Inside and Out
(Sprache: Englisch)
A New York Times bestseller!
Cofounder of the international beauty company Caudalíe shares the simple, natural, time-tested beauty secrets she learned growing up in France that any woman can use to look younger, healthier, and more radiant without...
Cofounder of the international beauty company Caudalíe shares the simple, natural, time-tested beauty secrets she learned growing up in France that any woman can use to look younger, healthier, and more radiant without...
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A New York Times bestseller!Cofounder of the international beauty company Caudalíe shares the simple, natural, time-tested beauty secrets she learned growing up in France that any woman can use to look younger, healthier, and more radiant without harsh products or drastic procedures.
When Mathilde Thomas moved from her native France to the United States to expand her skin-care company, Caudalíe, she wanted to find out what American women wanted from their beauty routines. She interviewed thousands of women and was struck by how different the French and American approaches to beauty were. American women are all about the quick fix the elusive product or procedure that will instantly solve a nagging beauty problem, even if it hurts, is wildly expensive, or is damaging in the long term. The French, by contrast, approach beauty as an essential and pleasurable part of the day, a lifelong and active investment that makes you look and feel good.
Mathilde used these insights to turn Caudalíe into one of America s top beauty brands. Drawing on her company s twenty years of scientific skin-care expertise backed by the research of doctors and dermatologists as well as the beauty secrets she learned growing up on a vineyard in Bordeaux The French Beauty Solution covers everything from how to use natural ingredients such as oil and honey to wash your face; what foods to eat for healthier hair, skin, and nails; and the amazing properties of grapes and grapeseed oil. She also introduces an easy three-day grape cleanse that European aristocrats have been using to detox for hundreds of years. Blending stories, science, DIY recipes, and tons of savoir faire, The French Beauty Solution is the last beauty regimen you ll ever need.
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CONTENTS
INTRODUCTION
I grew up in Grenoble, a French village nestled at the foot of the French Alps where the air was pure and clean and the mountain water icy crisp. My parents, Daniel and Florence Cathiard, my younger sister, Alice, and I lived on a farm with my maternal grandparents, Yvonne and Maurice, where we tended a vegetable garden and raised chickens and bees. My grandfather took me hiking all over the mountains, pointing out which plants were edible and which mushrooms were toxic, which herbs could cure a tummy ache and which would staunch a wound, which smelled intoxicatingly minty and which were so pungent they made my nose run.
I was lucky to have grown up in that magical place. Even though my grandparents were teachers and spent much of their time correcting papers and reading, they understood how to be one with nature, and they infused my childhood with their knowledge of plants and all growing things.
This was also the place where I learned my first beauty secrets. Even though we lived far from the high-end commercial fashion world of Paris, we had access to dozens of the best beauty regimens right in our own backyard. My grandmother would make a luscious facial mask from the honey in the beehive at the corner of our garden and would always be certain to gently pat some on my cheeks whenever she applied it to her own, because she knew how soothing and clarifying it was. She d whip up a super-moisturizing and nourishing hair mask from fresh, green, pungent olive oil and rum and we d sit together, giggling at the scent, till our hair was saturated. She recognized early on how much I loved different fragrances we would do blind tastings of different herbs, like tarragon, thyme, basil, sage, and mint, and I could always differentiate them, even as a very small child and wasn t surprised at all when I told her I wanted to work in the beauty
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business.
As I grew older my grandmother and mother started teaching me their time-tested secrets to looking and feeling beautiful, inside and out secrets they had learned from their own mothers. I was taught that beauty is not something you turn to in a panic when a wrinkle or pimple appears, but that it s far more important to see it as a ritual, figuring out what routine works best and carrying that with us through our lives. I used those lessons as well as my love for the natural world when my husband, Bertrand, and I founded our skincare company, Caudalie, in 1995, and they were reinforced whenever I returned to the Alps, or went to the vineyard in Bordeaux that my parents bought in 1990.
But it wasn t until Bertrand and I moved with our children from Paris to New York City to grow Caudalie USA in 2010 that I realized that the French attitude toward beauty was not the same as the American one. Learning about and understanding these nuances was absolutely fascinating to me, and as I traveled all over the country, visiting many of the 350-plus Sephora, Nordstrom, and Blue Mercury stores that carry Caudalie products, meeting personally with thousands of customers that year alone, I realized that American women could benefit from a little of my French beauty wisdom. That while millions of them consider beauty a priority in their daily routine, many of their habits are either too complicated, too expensive, too painful, or simply not effective. That is what inspired me to write The French Beauty Solution.
Whether I was in Cleveland, Ohio, or Cleveland, Florida, the same issues came up time and again as the women I met candidly discussed their beauty needs and desires. Even though I was asking them specifically about what they wanted from a skincare product, without fail, the conversations always veered away from skincare alone. All my customers wanted the same things: To have wonderful skin, simply and quickly. To age with grace. To lead a healthy li
As I grew older my grandmother and mother started teaching me their time-tested secrets to looking and feeling beautiful, inside and out secrets they had learned from their own mothers. I was taught that beauty is not something you turn to in a panic when a wrinkle or pimple appears, but that it s far more important to see it as a ritual, figuring out what routine works best and carrying that with us through our lives. I used those lessons as well as my love for the natural world when my husband, Bertrand, and I founded our skincare company, Caudalie, in 1995, and they were reinforced whenever I returned to the Alps, or went to the vineyard in Bordeaux that my parents bought in 1990.
But it wasn t until Bertrand and I moved with our children from Paris to New York City to grow Caudalie USA in 2010 that I realized that the French attitude toward beauty was not the same as the American one. Learning about and understanding these nuances was absolutely fascinating to me, and as I traveled all over the country, visiting many of the 350-plus Sephora, Nordstrom, and Blue Mercury stores that carry Caudalie products, meeting personally with thousands of customers that year alone, I realized that American women could benefit from a little of my French beauty wisdom. That while millions of them consider beauty a priority in their daily routine, many of their habits are either too complicated, too expensive, too painful, or simply not effective. That is what inspired me to write The French Beauty Solution.
Whether I was in Cleveland, Ohio, or Cleveland, Florida, the same issues came up time and again as the women I met candidly discussed their beauty needs and desires. Even though I was asking them specifically about what they wanted from a skincare product, without fail, the conversations always veered away from skincare alone. All my customers wanted the same things: To have wonderful skin, simply and quickly. To age with grace. To lead a healthy li
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Autoren-Porträt von Mathilde Thomas
Mathilde Thomas cofounded the all-natural skin-care line Caudalíe with her husband after taking inspiration in the power of grapes from her parents Bordeaux vineyard. Her company s products are available in more than fifteen thousand stores worldwide. Mathilde now lives in New York City with her family, where she heads Caudalíe USA.
Bibliographische Angaben
- Autor: Mathilde Thomas
- 2015, 272 Seiten, Maße: 14,5 x 22 cm, Gebunden, Englisch
- Verlag: Avery
- ISBN-10: 1592409512
- ISBN-13: 9781592409518
- Erscheinungsdatum: 07.02.2020
Sprache:
Englisch
Pressezitat
A New York Times BestsellerPraise for The French Beauty Solution
[An] expert rundown of French beauty rules, age-old traditions and do-it-yourself recipes. The Los Angeles Times
Thomas debunks the mystère surrounding French women (and their cellulite-free figures) and explains why she abides by the pleasure principle in all aspects of life. Calorie-counting Americans, take note. Allure
Full of advice on how to maintain a lifestyle that is très français, her ode to the French woman covers everything from how to drink red wine (with gusto) to how to carry oneself (with nonchalance) and how to maintain beautiful skin, among other tidbits of advice and anecdotes. The New York Observer
Just what could this particular France-born expert teach us about how to live a slimmer/chicer/less-American life? As it turns out, plenty And while we do often daydream of parquet-floored apartments in the 17the century and endless platters of fromage, anything that assists in getting us out of our decidedly lazy American skin care routine and into something far more sophisticated French or otherwise is well worth the read. Hollywood Reporter
Like Bringing Up Bébé and Caroline de Maigret s How to Be Parisian Wherever You Are before it, [The French Beauty Solution] caters to our fascination with all things French, but is the first how-to of its kind focused specifically on beauty. Spoiler alert: It s impossible to stop reading and will inspire you to take more walks and drink more red wine. Yahoo Beauty
If you want to be more like the French (and who doesn t), this book is sure to show you the way. Time.com
I m thrilled Mathilde is sharing her best kept French beauty secrets. I ve been a fan of Caudalie and her Vinotherapie Spas for years. Jason Wu
The French Beauty Solution takes a holistic approach to being a gorgeous woman. Sharing her wonderful
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philosophy on lifestyle and easy maintenance, Mathilde speaks from the heart. Besides, who doesn t want to learn the secret behind what makes French women so effortlessly beautiful and confident. Rashida Jones
What I really love and admire about Mathilde and the Caudalie brand is how they place the emphasis on feeling good vs. looking good. Confidence certainly exemplifies beauty and Mathilde captures that entirely. It sends a wonderful message. Katie Lowes, actress
Mathilde s The French Beauty Solution offers incredible advice to women on skincare and the importance of enjoying your beauty routine. This is my new summer beauty bible. Olivia Palermo, founder and creative director of oliviapalermo.com
I just read Mathilde s book and I love that she is not only teaching beauty regiments, which go against all the old wives tales, but that she also points out the beauty of women who have aged gracefully instead of just promoting youth. Lottie, celebrity makeup artist
As a French woman, The French Beauty Solution really simplifies the French way of beauty for all women to enjoy. Garance Dore, photographer, illustrator and author
What I really love and admire about Mathilde and the Caudalie brand is how they place the emphasis on feeling good vs. looking good. Confidence certainly exemplifies beauty and Mathilde captures that entirely. It sends a wonderful message. Katie Lowes, actress
Mathilde s The French Beauty Solution offers incredible advice to women on skincare and the importance of enjoying your beauty routine. This is my new summer beauty bible. Olivia Palermo, founder and creative director of oliviapalermo.com
I just read Mathilde s book and I love that she is not only teaching beauty regiments, which go against all the old wives tales, but that she also points out the beauty of women who have aged gracefully instead of just promoting youth. Lottie, celebrity makeup artist
As a French woman, The French Beauty Solution really simplifies the French way of beauty for all women to enjoy. Garance Dore, photographer, illustrator and author
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