Designing the iPhone User Experience (PDF)

Successful iPhone developers create apps that are a pleasure to use: intuitive, easy, powerful, and, above all, useful. This requires far more than programming chops. Developers must have a clear understanding of user needs, as well as deft planning, visualization, and usability-testing skills. Leading user-experience expert Suzanne Ginsburg brings together all the skills and insights you need to build the ultimate iPhone user experience.

In Designing the iPhone User Experience, Ginsburg shows you how to gain a deep understanding of your users, translate user needs into design solutions, and evaluate your designs through usability testing. Topics covered in the book include

• Overview of the iPhone hardware and iOS application styles
• Step-by-step advice on how to conduct upfront user and competitive research
• Tips for brainstorming, sketching, and prototyping app concepts
• Best practices for refining your app's user interface and visual design
• Effective branding and advertising within your app
• How to localize your app and make it accessible with iPhone's screen reading software

This book also includes thirteen case studies-interviews with top-named iPhone designers and developers, providing you with first-hand insights into the thought processes behind their apps. The case studies give you a behind-the-scenes glimpse at what design teams went through to perfect their apps.

Whether you've been developing for the iPhone since the first SDK released, or you're jumping in to develop iPad applications, Designing the iPhone User Experience is an indispensable resource for learning what it takes to create a really great user experience on the iPhone and iPad.