Distribution Strategy / Management for Professionals (PDF)

Name: Distribution Strategy / Management for Professionals
Brand: Springer-Verlag GmbH
SKU: 108207184
Price: 87.99 EUR
Availability: OnlineOnly

The BESTX® Method for Sustainably Managing Networks and Channels (Sprache: Englisch)

Autor: Livio Moretti

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Distribution Strategy / Management for Professionals, Livio Moretti

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This unique book helps business executives to improve their company's business performance by showing how to build an effective and future-proof distribution channel, and adopt effective commercial policies and value-based pricing...

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For the first time, an ex-McKinsey consultant and general manager reveals the methodology adopted by successful Fortune 100 multinationals, offering readers a concise, informative and pragmatic guide to the core principles, with an abundance of concrete examples and visual frameworks.

Autoren-Porträt von Livio Moretti

Livio Moretti is currently Global Corporate Strategy Director for a major Pharmaceutical Company. For several years he has been implementing commercial excellence initiatives with top-tier management consultancies (McKinsey&Co, The Boston Consulting Group) for Fortune 100 multinationals around the Globe. Graduated in Management Engineering at Politecnico di Milano, summa cum laude, and in Economics Engineering at Ecole Centrale Paris, he received an MBA degree from INSEAD Business School. At 35, after selling his first business, he co-founded a venture fund active in Real Estate, NPLs and Retail. He has been a guest speaker for international MBA programs on competitive strategy and author of several articles on commercial excellence.