Enterprise in Action (PDF)
A Guide To Entrepreneurship
(Sprache: Englisch)
An authoritative guide to understanding and mastering the core issues and competencies involved in entrepreneurial success
Where do entrepreneurial opportunities arise? How do successful entrepreneurs exploit trends? What is the role of innovation in...
Where do entrepreneurial opportunities arise? How do successful entrepreneurs exploit trends? What is the role of innovation in...
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An authoritative guide to understanding and mastering the core issues and competencies involved in entrepreneurial success
Where do entrepreneurial opportunities arise? How do successful entrepreneurs exploit trends? What is the role of innovation in entrepreneurship? How do companies get started and become self-sustaining? Based on studies of 80 companies, including 30 Sunday Times Fast Track Companies, and 20 highly successful US entrepreneurial firms, this book answers these and many other key questions about entrepreneurship. This authoritative guide to the world of entrepreneurship offers valuable lessons for MBA students and established entrepreneurs alike.
* Shows practitioners how success is influenced by factors such as industry dynamics, entry barriers, reconfiguration, and core competencies
* Delivers practical coverage of an array of key issues, including how to exploit trends, how to foster innovation, how to get additional funding for expansion, and much more
* Provides expert guidance on how to successfully address each of the factors or core competencies covered
* An excellent supplement to standard graduate texts on the subject, it breathes new life into standard curriculum topics by presenting them within the context of real-world success stories
Where do entrepreneurial opportunities arise? How do successful entrepreneurs exploit trends? What is the role of innovation in entrepreneurship? How do companies get started and become self-sustaining? Based on studies of 80 companies, including 30 Sunday Times Fast Track Companies, and 20 highly successful US entrepreneurial firms, this book answers these and many other key questions about entrepreneurship. This authoritative guide to the world of entrepreneurship offers valuable lessons for MBA students and established entrepreneurs alike.
* Shows practitioners how success is influenced by factors such as industry dynamics, entry barriers, reconfiguration, and core competencies
* Delivers practical coverage of an array of key issues, including how to exploit trends, how to foster innovation, how to get additional funding for expansion, and much more
* Provides expert guidance on how to successfully address each of the factors or core competencies covered
* An excellent supplement to standard graduate texts on the subject, it breathes new life into standard curriculum topics by presenting them within the context of real-world success stories
Autoren-Porträt von Peter Lawrence
Peter Lawrence is Professor Emeritus, LoughboroughUniversity and visiting Professor at the University of
Northampton. He is MSc supervisor at the University of
Birmingham. He has published 26 books and has taught
management and entrepreneurship in France, Germany, Sweden, the
Netherlands, Israel and USA. He is currently Le Brun Fellow
in International Business, Northern State University, South Dakota,
USA. Professor Lawrence has built an international reputation
through writing over 20 books about management in different
national contexts. Invited to visit and speak in many countries, he
is in demand as a consultant and teacher.
Bibliographische Angaben
- Autor: Peter Lawrence
- 2013, 1. Auflage, 272 Seiten, Englisch
- Verlag: John Wiley & Sons
- ISBN-10: 1118644255
- ISBN-13: 9781118644256
- Erscheinungsdatum: 19.03.2013
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: PDF
- Größe: 2.59 MB
- Mit Kopierschutz
Sprache:
Englisch
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