Game-Changing Strategies / J-B US non-Franchise Leadership (ePub)
How to Create New Market Space in Established Industries by Breaking the Rules
(Sprache: Englisch)
Game-Changing Strategies explains the reasons behind this
puzzle and presents practical ideas on how established firms could
not only discover new radical business models but also grow them
next to their existing business models. The challenge...
puzzle and presents practical ideas on how established firms could
not only discover new radical business models but also grow them
next to their existing business models. The challenge...
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Produktdetails
Produktinformationen zu „Game-Changing Strategies / J-B US non-Franchise Leadership (ePub)“
Game-Changing Strategies explains the reasons behind this
puzzle and presents practical ideas on how established firms could
not only discover new radical business models but also grow them
next to their existing business models. The challenge for
established firms is not the discovery of a new business model?the
real challenge is how to make two business models coexist. This
book offers advice on how established firms can implement
structures and processes that make the new business model less
conflicting and more palatable to the existing business.
puzzle and presents practical ideas on how established firms could
not only discover new radical business models but also grow them
next to their existing business models. The challenge for
established firms is not the discovery of a new business model?the
real challenge is how to make two business models coexist. This
book offers advice on how established firms can implement
structures and processes that make the new business model less
conflicting and more palatable to the existing business.
Autoren-Porträt von Constantinos C. Markides
The AuthorConstantinos Markides is professor of Strategic and International Management and holds the Robert P. Bauman Chair of Strategic Leadership at the London Business School. He is also the chairman of the Strategic and International Management (SIM) Department at LBS. He is the author or coauthor of six other books including All the Right Moves, Strategic Thinking for the Next Economy, The Future of the Multinational Company, and Fast Second.
Bibliographische Angaben
- Autor: Constantinos C. Markides
- 2013, 1. Auflage, 256 Seiten, Englisch
- Verlag: John Wiley & Sons
- ISBN-10: 1118640810
- ISBN-13: 9781118640814
- Erscheinungsdatum: 03.01.2013
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: ePub
- Größe: 1.20 MB
- Mit Kopierschutz
Sprache:
Englisch
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