The Value Chain Network / Future of Business and Finance (PDF)
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This book explores how the network sustainable business model is being built in response to the significant changes that are increasing strategic effectiveness and operating efficiency. Incorporating the new post-COVID19 digital landscape, it synthesizes the outputs of practitioner oriented publications and integrates these with classic concepts in operations strategy to provide a unique perspective on value generally, and the value chain network as a part of the business model in the Industry 4.0/5.0 environment specifically.
Including illustrative case examples and pursuing a unique workbook approach, each chapter is built around a set of diagrams, making the concepts more accessible for graduate business students and practitioners alike.
Deborah Helman BA (Leicester), MPhil (Cranfield), PhD (Birmingham) is a Professor of Sales and Marketing at the Keller Graduate School of Management, DeVry University, USA and Co-Managing Editor of the DeVry University Journal of Scholarly Research. Her research chiefly involves qualitative methods - focus groups, and case study development in both the business and academic contexts. She is a member of the American Marketing Association.
- Autoren: David W. Walters , Deborah A. Helman
- 2023, 1st ed. 2023, 426 Seiten, Englisch
- Verlag: Springer International Publishing
- ISBN-10: 3031380002
- ISBN-13: 9783031380006
- Erscheinungsdatum: 15.11.2023
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- Dateiformat: PDF
- Größe: 16 MB
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